Copilot Usage Go-To-Market Lead

Microsoft Corporation • Redmond, WA • 4h ago

The AI Business Solution Field & Partner Marketing team drives revenue and adoption by delivering customer value and business transformation through integrated field, partner, and signal-based Go-To-Market (GTM) strategy and scalable engines.

The Copilot Usage Go-To-Market Lead role is a critical position designed to drive the integration of onboarding strategies and agent-focused initiatives. This position combines expertise in product marketing, customer success, and AI solutions to create a cohesive strategy aimed at maximizing the adoption and utilization of our Copilot offerings. The role requires a visionary individual who can bridge cross-functional teams, leverage customer insights, and align product onboarding strategies with agent updates for impactful results.

Living our culture is our core priority. We are committed to empowering individuals and organizations to achieve more, fostering a diverse and inclusive environment, and delivering transformational leadership. This role embodies our values of respect, integrity, and accountability, creating a space where all employees thrive and positively impact our shared goals. Join us in this pivotal role to shape the future of Agent solutions, ensuring their maximum adoption and transformative impact on customers and partners worldwide.

Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

Onboarding Strategy Development

Lead the development and execution of a customer success strategy for Onboarding, ensuring customers are leveraging these offerings to their full potential.

Design and implement onboarding-focused product-led growth strategies that drive Copilot expansion and scale.

Analyze customer success impact metrics, track product enablement, usage, and measure initiative progress.

Translate complex Copilot updates into actionable insights for customers and field teams.

Collaborate with Product Marketing Managers (PMMs) to integrate updates into quarterly planning frameworks.

Bridge the gap between Copilot updates and practical implementation through thought leadership on leveraging new features.

Cross-Functional Collaboration

Work closely with Customer Success teams, Engineering teams, and Copilot PMM teams to develop cohesive onboarding focused Go-To-Market strategies.

Connect narratives across solution areas to provide comprehensive customer conversations for AI agents and Copilot offerings.

Deliver timely updates and insights on Copilot news to field and partner teams.

Highlight customer benefits and practical applications of new features and capabilities.

Qualifications

Required/minimum qualifications

Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience.

1+ years' experience in Modern Work or BizApps solutions or AI-focused product marketing.

Additional or preferred qualifications

Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience.

Strong strategic thinking, analytical skills, and problem-solving abilities.

Proven track record in fostering collaboration across diverse teams and senior stakeholders.

Understanding of AI Agent Architecture and development frameworks such as Microsoft Copilot Studio and Azure AI Agent Service.

Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay

Microsoft will accept applications for the role until August 9, 2025.

Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations (https://careers.microsoft.com/v2/global/en/accessibility.html) .

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