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Convention Sales Manager

City of Las Cruces • Las Cruces, NM • 8h ago

Salary

$58,377.90 - $83,406.54 Annually

Location

Las Cruces, NM

Job Type

Full-time Regular

Job Number

F066 07-25 DM

Department

Visit Las Cruces

Opening Date

07/29/2025

Closing Date

8/18/2025 11:59 PM Mountain

Description{tabindex="0"}

Benefits{tabindex="-1"}

Questions{tabindex="-1"}

Nature of Work

Provides planning, coordination, and management of all sales and marketing activities to promote tourism, travel, group sports, outdoor recreation, and convention business opportunities in Las Cruces for the Convention and Visitors Bureau.

Environmental Factors

Work is performed in a standard office environment.

Physical Factors Light physical demands; mostly desk work, some lifting and carrying of files and reports. Frequent to constant use of a personal computer.

Work Situation Factors Position involves competing demands, performing multiple tasks, working to deadlines, occasional work beyond normal business hours, and responding to customer issues. Regular attendance is an essential function of this job to ensure continuity of services. Position is subject to drug testing in accordance with applicable State and Federal regulations and City of Las Cruces policies.

FIRST CONSIDERATION MAY BE GIVEN TO CURRENT CITY OF LAS CRUCES EMPLOYEES WHO MEET THE MINIMUM REQUIREMENTS.

Meeting or exceeding the minimum qualifications does not guarantee an invitation to participate in the process.

Full-Time; Regular; Exempt

This position is graded RX19.

Duties and Responsibilities

Conducts and oversees extensive market research and business analysis projects to identify sales potential, marketing opportunities, and new account development; searches for opportunities involving conventions, sports and outdoor recreation events or tourism, and group/individual travel.

Analyzes, assesses, and evaluates market conditions and develops marketing plans for business development; solicits business based on outcome of research, in accordance with City policies and sound business practices.

Gathers and compiles sales potential of opportunities and establishes objectives; identifies and implements programs to create awareness of Las Cruces as a desirable travel location.

Contacts clients and presents marketing program; coordinates, manages, and monitors programs with other departments, agencies, organizations, and businesses to accomplish marketing goals; coordinates planning activities with tourism associations, travel agencies, and other national and regional organizations.

Works and participates in trade shows within the region to develop marketing leads and present marketing programs to clients; reviews business periodicals and other mass media to develop marketing leads.

Assists, supports, and facilitates the development of sales tools and the design and layout of advertising and promotional materials.

Assesses local and regional market dynamics and develops strategies to persuade clients to bring their travel and tourism business to Las Cruces; coordinates planning and operational issues with the convention center, local hotels, and service industry organizations.

Prepares and delivers presentations to trade meetings, conferences, and public groups; organizes and conducts formal and informal meetings.

Maintains, manages, and monitors program records and files; compiles necessary information and prepares special and recurring reports.

Develops, supports, and implements sales

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