Intern Conversion - Marketing Associate

Stryker • Portage, MI • 22h ago

Job Description

Who we want

Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.

Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.

Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.

Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do

Assists in developing, analysis and implementing marketing plans. Markets the organization's products and services using customer marketing databases. Creates direct mail marketing plans, targeting specific market segments with specialized offers. Collaborates with market research in developing response models and other database improvements. May conduct data mining analyses of customer data to develop marketing trends.

Understand key competitors and their relative strengths/weaknesses

Understand customer groups, including why customers buy the product or service

Identify critical customer needs and preferences

Provides customer feedback to marketing leadership

Aid in the construction of the marketing plan

Understand basic budget management principles

Understand general marketing principles such as segmentation, targeting, and positioning

Is the subject matter expert for applicable products/product lines and able to field technical questions. [note: some products are more technical than others and will take longer to get to SME status]

Support sales training initiatives and programs throughout the year

Support the on-label use and promotion of all products

Understand and supports setting price and maintaining product or portfolio margin

Aware of commonly used internal/external communication goals, tools and formats

Use appropriate scorecards to track results

Track existing KPIs and reports back to the organization

Share basic customer satisfaction input trends with the salesforce

What you need

Bachelor's degree in marketing, business or related discipline required

1+ years of work experience

Excellent presentation and interpersonal communications skills

Strong analytical and problem-solving skills

Ability to manage multiple projects while delivering on established timelines

Ability to be persuasive in the absence of organizational authority

Must be able to understand and work within complex interdivisional procedures and policies

Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

What We Offer

A winning team driven to achieve our mission and deliver remarkable results

Quality products that improve the lives of customers and patients

Ability to discover your strengths, follow your passion and own your own career

Learn more about Stryker:

https://www.stryker.com/

Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer - M/F/Veteran/Disability.

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