Product Marketing Strategy, Vice President-Payments

JPMorgan Chase • Brooklyn, NY • 4d ago

This role provides an experienced and curious product marketer with the opportunity to create and take ownership of end-to-end marketing strategies, apply "big-picture" marketing ideas to spark internal and external engagement, and ultimately simplify complex and technical concepts for J.P. Morgan prospects and clients.

As a Product Marketing Strategy Lead within Payments, you will create, lead, and deliver comprehensive marketing plans for a portfolio of global payments products and solutions. You will collaborate with product and sales executives, as well as the broader marketing and communications team. In this role, you will lead a team dedicated to educating and equipping the organization with integrated go-to-market strategies and compelling storytelling. You will gain a deep understanding of our strategic business objectives, position a suite of offerings, and leverage your expertise to craft differentiated, audience-focused messages that are effectively activated across the appropriate channel mix

Job responsibilities

Drive and lead integrated go-to-market strategies for a portfolio of products and solutions, activating them across the right channel mix.

Lead and influence cross-functional marketing teams to deliver strategic messages and content through relevant internal and external channels.

Partner with business leads to align marketing plans with strategic business objectives and milestones, meeting regularly with key stakeholders to gather input, feedback, and measure success.

Become the subject matter expert for the portfolio of products and solutions you support, embodying "one message, multiple messengers" to educate, equip, and excite the field.

Manage and develop a team of individuals to be strong collaborators and storytellers.

Create meaningful, relevant, and compelling narratives for target audiences, supported by tangible proof points.

Manage your book of work and proactively provide updates to the team and partners.

Utilize market trends, competitive and customer research to shape how we position our solutions in the marketplace.

Manage controls and procedures in accordance with compliance requirements.

Required qualifications, capabilities, and skills:

8+ years of relevant product marketing experience.

Demonstrated experience leading go-to-market strategies, including the execution of tactics in a business-to-business marketing environment.

High degree of intellectual curiosity and capacity to connect the dots, synthesize complex information gathered from disparate sources, and drive results under deadlines.

Comfortable working in a matrix management organization structure to drive results.

Oriented towards execution and can execute through ambiguous situations.

Strong project management and organizational skills.

Thinks strategically and executes quality output under tight deadlines.

Comfortable with, and an advocate for, ongoing change. Drives structure while also pivoting quickly based on changing business demands or environments.

Demonstrates respect for a diversity of opinions and styles.

Strong written and verbal communication skills, including experience writing product messaging, communications, and presentations.

Preferred qualifications, capabilities, and skills:

Bachelor's degree in marketing or a related field.

Experience in technology, fintech, or related spaces.

Experience with Workfront, SharePoint, and Tableau.

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

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