Program & Marketing Coordinator

United Way of Franklin County • Greenfield, MA • 3d ago

GREENFIELD Program & Community Investment Job Description: The Program &
Marketing Coordinator plays a vital role within the United Way of the
Franklin & Hampshire Region\'s Program & Community Investment team,
coordinating key initiatives such as the United Way Diaper Bank and
Read!Learn!Succeed! early literacy programs. This position also provides
essential support to the Program Director on the Emergency Food and
Shelter Program (EFSP) and broader Community Investment activities,
alongside contributing to the organization\'s marketing efforts through
social media and mass email content creation. This is a highly
collaborative role within a dedicated, cooperative, and impactful small
team. Why join our team as our Program & Marketing Coordinator? You will
make a Tangible Impact on Healthy Childhood Development and Community
Resilience! Join the United Way of the Franklin & Hampshire Region and
help foster healthy childhood and youth development to build a strong
base for our entire community. Duties and Responsibilities: Program
Coordination & Management: Lead the coordination and implementation of
the United Way Diaper Bank program. Lead the coordination and
implementation of the Read!Learn!Succeed! Early Literacy program.
Administer support for the Emergency Food and Shelter Program (EFSP),
including managing online databases and overseeing application
processes, in collaboration with the Program Director. Assist the
Program Director in administering Community Investment activities,
including database management and coordination with local nonprofit
agencies and volunteers. Volunteer & Community Engagement: Support the
engagement and recruitment of program volunteers. Marketing &
Communications: Develop and create compelling content for the
organization\'s social media channels and mass email campaigns. General
Support: Support and coordination for various basic needs drives that
United Way runs throughout the year, including our Diaper Drive. Perform
other duties as assigned to support the team and organizational goals.
Job Requirements: Bachelor\'s degree or equivalent relevant experience.
Proven administrative experience with proficiency in database management
and Microsoft Office Suite and Google Workspace programs. Demonstrated
experience in creating content for social media and email marketing.
Exceptional attention to detail and a strong commitment to accuracy.
Ability to handle confidential information with discretion and
integrity. Strong organizational skills with the ability to follow
established systems and protocols, manage multiple tasks, and meet
deadlines effectively. Proactive, problem-solving mindset with a
willingness to take initiative and contribute positively to a
team-oriented environment. Comfort and proficiency with technology.
Comfort communicating professionally with donors and key stakeholders
via phone and email. Candidates with experience using AI tools are
preferred. A sense of humor, passion, and commitment to community
service. To Apply: Please submit resume and cover letter by email to
Geoff Naunheim, Executive Director, geoff@uw-fh.org

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