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Marketing Specialist

NORTHWESTERN ENERGY • Helena, MT • 1d ago

Work location open to SD and MT locations - Billings, Bozeman, Butte, Great Falls, Helena and Missoula

QUALIFICATIONS INCLUDE:

Bachelor's degree in marketing, communication, business, or related field

At least two years of experience in marketing, preferably in a similar role

Proficient in Microsoft Office, Adobe Creative Suite, and other marketing software and tools

Knowledgeable in regulatory rules and laws for marketing and ability to implement best practices and adhere to guidelines in crucial.

Photography and/or videography experience preferred

Excellent communication, presentation, and interpersonal skills

Strong writing and editing skills required

Creative, analytical, and problem-solving mindset

Ability to analyze campaign performance and apply insights for improvement.

Ability to manage multiple projects and prioritize tasks in a fast-paced environment

Strong project management and organizational skills to meet deadlines and establish clear priorities

Attention to detail and commitment to quality

Get Into Energy - Energy Industry Fundamental 2.0 certification is a plus [getintoenergy.org](click here to certify at no cost)

DUTIES INCLUDE:

Customer Insights & Strategy: Coordinate customer satisfaction studies to collect and analyze audience data, providing insights that inform communication priorities, refine brand strategy, and identify emerging trends. Translate findings into actionable recommendations for business stakeholders.

Campaign Development & Execution: Plan, execute, and manage multi-channel marketing campaigns, including social media, email, text, web, print, and events, to engage customers effectively.

Content Creation & Creative Development: Develop compelling campaign materials, including copywriting and multimedia content, to support brand messaging and customer outreach. Create engaging creative assets that enhance campaign effectiveness.

Performance Analysis & Reporting: Monitor and measure marketing campaign performance using analytics tools. Prepare and present reports with key insights and strategic recommendations to directors and other stakeholders.

Collaboration & Vendor Management: Work closely with external agencies, vendors, and internal teams to ensure the quality and timely delivery of marketing materials and services.

Marketing Innovation & Trends: Stay informed on the latest marketing trends, best practices, and industry standards to enhance marketing effectiveness and innovation. Leverage A.I. tools to efficiently generate storyboards for campaign concepts.

Content Production & Coordination: Oversee production shoots, including talent solicitation, securing locations, and coordinating vendors or contractors to bring marketing concepts to life.

Channel Optimization & Customer Engagement: Partner with the channel strategy team to align and optimize marketing strategies across all platforms, ensuring a cohesive customer experience. Utilize Preference Center technology to increase 1:1 channel adoption and personalized communication.

Corporate Environment & Travel: Work in a corporate office setting with occasional travel (up to 20%) as needed to support marketing initiatives.

Compliance Management: Ensure marketing activities adhere to legal standards and industry regulations

Full-time position.

$55,600 to $125,400 per year, depending on experience. Benefits include: 401K with company match up to 4% and non-elective contribution up to 7%; healthcare and wellbeing programs, including dental and vision for you, your spouse and dependents; Health Savings Account (HSA); healthcare and dependent care flexible spending account (FSA); Employee Assistance Program (Offering up to six free counseling sessions, per person, per issue, per year for employees, spouses and dependents); Life Insurance (company pays basic employee policy; spouse, dependent insurance also available); tuition reimbursement; competitive pay (scheduled performance-based wage increases and annual incentive opportunities); paid company endorsed volunteer opportunities; paid training opportunities; paid time off starting on your first day, plus 11 paid holidays.

Open through August 3, 2025.

Apply online at: https://northwesternenergy.applicantpro.com/jobs/3804989

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