Marketing Coordinator

First Horizon Bank • Charlotte, NC • 12h ago

Description

Location: On site at location listed in job posting.

Summary

The Marketing Coordinator is an entry-to mid-level resource who operates within the Integrated Marketing function of the organization. This position reports to the VP, Consumer Integrated Marketing and is responsible for the execution and delivery of marketing-related assets, programs and campaigns for Consumer Banking, Wealth Management and Private Client. The candidate bridges all points of execution, including work with internal business partners, external third parties and agencies to deliver meaningful outcomes. This person has strong organizational skills, is results-oriented and holds himself or herself and others accountable to meet commitments. The candidate works directly with other members of the Marketing organization, inside and outside of the Integrated Marketing function. The candidate can effectively operate in an agile, iterative, collaborative manner.

Key Responsibilities Include:

The Marketing coordinator spearheads the creation and execution of marketing tasks of a company including but not limited to:

Articulates marketing campaign development needs and works with key stakeholders to ensure implementation and internal communication as needed

Manages planning, communicating and monitoring timelines for both urgent and high priority projects utilizing multiple communication channels

Works with internal and external experts to leverage marketing channels which may include paid and owned channels such as digital (SEM, social and display advertising), direct mail, email, broadcast media and our website

Works with creative partners, internal and externally, to develop creative assets to complete projects

Works collaboratively with other team members and agency partners to ensure optimal creation, orchestration, execution and performance

Manages approvals from all parties including senior team members, requester(s) and assurance partners (legal/compliance)

Ensures on-time delivery, budget adherence and overall quality of work by teammates and third-party resources

Communicates plans, progress and completion of projects with key stakeholders

Qualifications Include:

Bachelor's Degree in Marketing or a related field or an equivalent combination of education, training, and experience

Minimum 2-4 years demonstrated marketing experience

Banking / Financial services experience a plus

Omnichannel marketing campaign management experience preferred

Strong attention to detail, analytical skills and data-driven thinking

Experience coordinating marketing campaigns in a variety of advertising platforms

Ability to thrive in a dynamic work environment

Strong planning and project management skills

Experience managing multiple projects at once including delivery, budget adherence and overall quality of work

Ability to work independently on focused tasks, self-directed work

Ability to collaborate with cross-functional team members and vendor partners on larger projects

Strong interpersonal and communications skills

Comprehension of analytical information to inform and optimize projects

Inherent growth mindset and ability to adapt and thrive in a changing workplace

Demonstrates values and characteristics which are essential to the team success:

Transparency: direct, factual, and straight-forward

Understanding: asks questions for greater insight

Thoughtfulness: make recommendations and provides solutions as needed

Great attitude: understands attitude impacts both self and team members performance

About Us

First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com (https://urldefense.com/v3/\_https:/www.firsthorizon.com/\\;!!Cz2fjcuE!hpq9hPnrucZCPIAVPojVESItIq-FPzhurNdCrQ3JE8Rkx3gMd70nIk6\kmPxl66_oJCEsXs0gNunPowMAMHCmBYPOtUxUGI$) .

Benefit Highlights

Medical with wellness incentives, dental, and vision

HSA with company match

Maternity and parental leave

Tuition reimbursement

Mentor program

401(k) with 6% match

More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits

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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.

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