Analyst, Marketing (Data Analytics)

Oriental Bank • San Juan, PR • 1w ago

The Analyst, Marketing (Data Analytics) create and implement the use of the necessary reports to measure performance and report results of implemented marketing business strategies and profitability. Analyze financial and statistical information, identify trends and deviations. Maintain and ensure the accuracy of all campaigns and business growth information. Position works hybrid, based in San Juan, PR.

MAJOR DUTIES & RESPONSIBILITIES:

Prepares daily reports to analyze the marketing/retail business level of achievement of all campaigns and business goals.

Defines and prepares reports that measure the productivity of the marketing campaigns for diverse initiatives aligned to business objectives and defined strategies.

Identifies trends that help to evaluate the implemented business marketing strategies, and/or outline new strategies to achieve the defined marketing business goals.

Develops reports and Dashboards needed to measure and analyze new Marketing strategies for the business goals or activities, including data and results from top to bottom of the marketing funnel.

Performs periodic analysis of the economic environment, growth opportunities, competition, and customer segmentation to better understand our buyers' personas for marketing purposes.

Monitors Market brand awareness indicators and coordinates and supports Marketing research studies.

Develop reports to measure and analyze the profitability models and strategies, according to customers' financial and transactional behavior, products and/or business unit.

Defines and maintains reports of all analysis done, as well as new reports proposed.? Presents results in management meetings, as required.

Support email Marketing strategy including data files upload into Marketing Cloud application.

Provides support for new projects, as requested.

Other duties may be assigned.

EDUCATION AND EXPERIENCE:

Bachelor's degree, preferably in Finance, Accounting, Mathematics, or related fields required.

Three (3) years of experience in a similar position required. Experience in the banking industry is highly desirable.

Minimum education and experience required can be substituted with the equivalent combination of education, training and experience that provides the required knowledge skills and abilities.

Proficiency in MS Office (Excel, Outlook, Word) and other business applications required. Knowledge of SAP Business Objects is highly desirable.

Fully bilingual - Spanish and English (verbal and written) required.

Strong skills in Data management tools such as CSV and Data visualization tools such as Power BI or Power Query, AWS Quick sights, Google Analytics and Looker.

Experience with Salesforce, Sales and Marketing Cloud are highly desirable.

WORK AUTHORIZATION & ELEGIBILITY:

Legally authorized to work in the US is required. This position is of indefinite duration and requires candidates to have permanent or ongoing work authorization.

Employee is responsible for maintaining eligible work authorization throughout his tenure with the organization.

Oriental is an Equal Opportunity Employer (EEO/Affirmative Action for Veterans/Workers with Disabilities)

Recruitment Privacy Statement (https://orientalbank.com/assets/pdfs/recruitment\privacy\policy_statement.pdf)

Compliance Posters

LI-Remote

This may be the opportunity to change your life and take your career to the next level.

Oriental is a great place to work, grow and develop. Each employee is key in the company's success. Our team consists of an excellent group of people and we believe you could be one of them. We offer you the opportunity to work and be part of an organization that is dedicated to progress. We offer diverse employment opportunities that go from internships to executive positions. We recognize that our employees are the most important asset of our company, which is why we foster an environment of collaboration, based on trust and mutual respect. Our selection process promotes equal employment opportunity and does not discriminate on grounds of sex, color, age, social status, religious beliefs, veteran status or disability. Included is reference material including our recruitment privacy policy and any relevant labor laws we abide to:

CompliancePosters / Labor Laws (https://orientalbank.com/assets/pdfs/compliance\posters.pdf)

Recruitment Privacy Policy Statement

Esta puede ser la oportunidad que cambie tu vida y lleve tu carrera profesional a otro nivel.

Oriental es un gran lugar para trabajar, crecer y desarrollarse. Cada empleado es nuestro factor clave en el éxito de la compañía. La mejor gente del mundo trabaja aquí y creemos que podrías ser uno de ellos. Oriental te ofrece la oportunidad de trabajar y ser parte de una organización que se dedica al progreso. En Oriental ofrecemos diversas oportunidades de empleo, que van desde internados hasta puestos directivos. Reconocemos que nuestros empleados son el activo más importante de nuestra compañía, es por esto que fomentamos un ambiente de colaboración, basado en la confianza, el respeto mutuo, al valorar las diferencias de cada empleado. Nuestro proceso de selección es uno que promueve la igualdad de oportunidades en el empleo y no discrimina por razón de sexo, color, edad, condición social, creencias religiosas, condición de veterano o incapacidad. A continuación material de referencia incluyendo nuestra política de privacidad y leyes laborales aplicables:

Afiches de Cumplimiento/ Leyes Laborales (https://orientalbank.com/assets/pdfs/compliance_posters.pdf)

Política de Privacidad de Reclutamiento

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