Field Marketing Manager
Are you looking to work with a company that is passionate about the hearing care industry? If yes, then look no further!
The Field Marketing Manager is responsible for the strategy, planning, communication, and implementation of marketing plans for and in collaboration with owners in the Beltone network.
Highlights of Responsibilities:
Develop a deep understanding of our customers: who they are, how we can reach them, and what they value
Create and deliver the Beltone marketing strategy for hearing retail practice locations to attract both new and existing patients-consumers
Partner with Practice Manager to create and deliver the Beltone local marketing and operations strategy for Beltone owners who want marketing support which includes providing direction and tools for their practice to assist with implementation of Elevate programs and strategies
Provide consistent data driven insights regarding:
General effectiveness of specific marketing activities in a given market
Timing of various marketing vehicles to maximize impact
Maximizing marketing ROI
Implementation of marketing programs and follow up with results and refinements
Collaborate with and provide clear communication to the sales team
Effectively engage and communicate with Practice Owners, Providers, and Staff on an ongoing basis to maintain an efficient and effective marketing strategy that results in a high return on investments culminating in the overall success of the practice.
Responsible for recap and measurement of marketing initiatives and reporting data to sales team and key stakeholders
Preferred Qualifications:
Bachelor's degree in business, Marketing or Sales
Experience in retail marketing
Experience in franchise/dealer marketing in one of the following industries -- hospitality, medical, entertainment or advertising/marketing agency experience with franchise/dealer clients - is a PLUS
Strong customer-centric attitude
Ability to work independently and take initiative, anticipating and resolving problems
Relationship building with ability to collaborate across departments to enlist the cooperation of organizational stakeholders and outside partners
Experience with ROI-focused marketing initiatives that generate revenue
Highly developed presentation and written communication skills (Microsoft Teams, Phone, and Email are primary forms of communication)
Ability to analyze key metrics and interpret them into actionable data points
A proven ability to generate buy-in on marketing recommendations
Ability to effectively communicate the strategic rationale of various marketing programs as they relate to driving growth in each account
Experience with the hearing healthcare space
Location & Travel:
Remote (North America)
Up to 30% travel
Join us!
Beltone hires those who are passionate about the hearing care industry and dedicated to making a difference. Join the Beltone Team today and see the unlimited possibilities.
Pay Transparency Notice :
The target annual salary for this position can range from $85,000.00 - $100,000.00.
Compensation for roles at Beltone depends on a wide array of factors including but not limited to location, role, skill set, and level of experience.
To remain competitive, Beltone offers a competitive benefits package, including annual bonuses, health insurance, a 401(k) plan, and paid vacation and holidays
We encourage you to apply:
We highly value a mindset, motivation, and energy, that aligns with our core values, to not only ensure growth for you, but for your team and the wider Beltone, GN Group organization as well.
We are committed to an inclusive recruitment process:
Beltone welcomes applicants from all backgrounds and applicants will receive equal consideration for employment. We make life sound better by developing intelligent sound solutions that transform lives through the power of sound, enabling you to hear more, do more & be more than you ever thought possible.
Founded in 1869, GN group today has more than 6,000 employees.
View the Pay Transparency Nondiscrimination Provision
E-Verify: GN participates in E-Verify. View the E-Verify poster here . View the Right to Work poster here .
Disability Accommodation: If you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application, please e-mail careers.us@gn.com (careers.us@jabra.com) or call 978-606-2210. This email and phone number is created exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only messages left for this purpose will be returned. Messages left for other purposes, such as following up on an application or technical issues not related to a disability, will not receive a response.
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GN brings people closer through our leading intelligent hearing, audio, video, and gaming solutions. Inspired by people and driven by innovation, we deliver technology that enhance the senses of hearing and sight. We help people with hearing loss overcome real-life challenges, improve communication and collaboration for businesses, and provide great experiences for audio and gaming enthusiasts.
GN was founded more than 150 years ago with a vision to connect the world. Today, inspired by our strong heritage, GN touches more lives than ever with the broadest portfolio of products and services in our history - fostering a sense of community, openness, and understanding.
By listening to customers and combining our unique expertise in the human ear, audio, video, and speech, wireless technologies, software, and miniaturization, we transform what it takes to bring people closer to what is important to them.
The GN-owned brands that are responsible for bringing these technologies to life:
Medical grade hearing technology: ReSound (https://www.resound.com/en) , Beltone (https://www.beltone.com/en) , Interton (https://www.interton.com/en) , Jabra (https://www.jabra.com/hearing)
Professional collaboration: Jabra (https://www.jabra.com/) , BlueParrott (https://www.emea.blueparrott.com/) , FalCom (https://falcom.gn.com/)
Gaming, calls and media: SteelSeries (https://steelseries.com/) , Jabra (https://www.jabra.com/)
Founded in 1869, the GN Group employs 7,000 people and is listed on Nasdaq Copenhagen (GN.CO). GN's solutions are sold in around 100 countries across the world.
If you would like to learn more about us, visit our homepage gn.com or click on our different brands. You can also connect with us on LinkedIn (https://www.linkedin.com/company/gn-store-nord/) , Facebook (https://www.facebook.com/gnstorenord/) and Twitter (https://twitter.com/gnstorenord) .
We are a Equal Opportunity Employer that values a diverse and inclusive workforce. We do not discriminate on the basis of race, color, national origin, religion, age, gender identity, sexual orientation, marital status, disability, genetic information, veteran status, or any other basis prohibited by federal, state, or local law. Women, minorities, veterans, LGBTQIA+ individuals, and persons with disabilities are encouraged to apply. Come join our team!
