Sr. Specialist, Digital Marketing

Charles Schwab • Westlake, TX • 1d ago

Your opportunity

At Schwab, you're empowered to make an impact on your career. Here, innovative thought meets creative problem solving, helping us "challenge the status quo" and transform the finance industry together.

DAFgiving360 is an independent nonprofit organization created to increase charitable giving in the U.S. We offer a donor-advised fund program and related philanthropic tools and guidance that empower donors to incorporate charitable planning into their everyday lives and make a bigger difference in the world. Since our founding in 1999 as an 501(c)(3) public charity, DAFgiving360 donors have recommended over $40 billion in grants to more than 270,000 charities.

DAFgiving360 has entered into a services agreement with Charles Schwab & Co., Inc. for administrative and other services, including human resources. This position will be an employee of Charles Schwab & Co., Inc. and will be subject to its policies and procedures but will report to and be accountable to DAFgiving360 for day-to-day activities.

As a Sr. Specialist, Digital Marketing, you will support the execution of our digital marketing strategy, while demonstrating a foundational understanding of digital engagement tactics and how to maximize them. You will join an integrated marketing team, collaborating cross-functionally with content marketing, acquisition marketing, paid media and advertising, and other subject matter experts and business partners. You will have the opportunity to contribute to mission-driven work while developing professionally in a dynamic environment.

Key Responsibilities:

Assist in the development and implementation of digital marketing initiatives, including email marketing, search engine optimization (SEO), website development, and social media.

Strategize, draft, schedule, and at times self-publish content for digital platforms, including the organization's email program to existing donors and advisors, social media (primarily LinkedIn), and other owned channels.

Contribute to website maintenance and data-driven optimization efforts, including content updates and page performance improvements.

Support the monitoring, analysis, and reporting of campaign performance metrics using platforms such as Google Search Console, Marketo, SEMrush, and others.

Conduct audience research and competitive analysis to inform digital campaign targeting and content strategy.

Stay informed on trends in philanthropy, digital communications, and financial services to support content relevance and strategic positioning.

What you have

Required Qualifications:

1-3 years of experience in digital marketing, preferably in a nonprofit, philanthropic, financial services, or other highly regulated industry environment.

Preferred Qualifications:

Proficiency with digital marketing tools such as Google Search Console, email marketing platforms (e.g. Marketo), project management tools (e.g. Jira, Smartsheet, Microsoft Lists), and website development within content management systems (e.g., Drupal).

Excellent written and verbal communication skills, with particular attention to clarity, tone, nuance, and audience appropriateness.

Highly motivated and detail-oriented.

Strong organizational and project management abilities.

Self-starter with a positive, can-do attitude, sense of ownership and accountability, drive for continuous improvement, and strong interpersonal skills.

Familiarity with donor-advised funds, charitable giving, or nonprofit fundraising practices is a plus.

Bachelor's degree in Marketing, Business Administration, English, Communications, or a related field and/or equivalent work experience.

What's in it for you

At Schwab, we're committed to empowering our employees' personal and professional success. Our purpose-driven, supportive culture, and focus on your development means you'll get the tools you need to make a positive difference in the finance industry. Our Hybrid Work and Flexibility approach balances our ongoing commitment to workplace flexibility, serving our clients, and our strong belief in the value of being together in person on a regular basis.

We offer a competitive benefits package that takes care of the whole you - both today and in the future:

401(k) with company match and Employee stock purchase plan

Paid time for vacation, volunteering, and 28-day sabbatical after every 5 years of service for eligible positions

Paid parental leave and family building benefits

Tuition reimbursement

Health, dental, and vision insurance

What's in it for you:

We offer a competitive benefits package that takes care of the whole you - both today and in the future:

401(k) with company match and Employee stock purchase plan

Paid time for vacation, volunteering, and 28-day sabbatical after every 5 years of service for eligible positions

Paid parental leave and family building benefits

Tuition reimbursement

Health, dental, and vision insurance

Schwab is an affirmative action employer, focused on employing and advancing in employment, qualified women, racial and ethnic minorities, protected veterans, and individuals with disabilities in the workplace. If you have a disability and require reasonable accommodations in the application process, contact Human Resources at applicantaccessibility@schwab.com or call 800-275-1281.

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