Overview
Are you passionate about the power of brand and the art of seamless integration? We're looking for an experienced Marketing Integration Manager to take the lead in uniting newly acquired firms under our brand-preserving what makes them special while elevating their presence within our growing organization.
In this highly-visible role, you'll act as the marketing lead within the firm's Integration Resource Team, collaborating closely with functional leads across HR, IT, Accounting, and Communications to support consistent, coordinated execution. This position reports directly to the Director of Marketing (or Chief Marketing Officer) and has a dotted-line reporting relationship to the Chief Integrations Officer to ensure alignment with firmwide integration strategy and timelines.
This is more than a rebranding job. It's about helping to craft a journey for clients, employees, and stakeholders that feels intentional and inspired. You'll be responsible for guiding a thoughtful, phased transition that rebrands each acquisition under our corporate identity and team structure while preserving and strategically transferring brand loyalty, client trust, and goodwill. If you bring a strategic mindset, deep marketing expertise, and a keen understanding of the relationship-driven AEC industry, we'd love to meet you.
Responsibilities
Manage and drive the end-to-end marketing integration process, from acquisition announcement to full brand and department operations alignment.
Serve as the primary liaison between the Marketing department and the Integration Resource Team, ensuring alignment with cross-functional leads in HR, IT, Accounting, and Communications.
Co-develop tailored marketing integration roadmaps based on acquisition size, geography, culture, and market position, ensuring alignment with the broader integration timeline and strategy.
Participate in biweekly Integration Resource Team meetings and provide progress updates, highlight risks, and surface key decisions to Marketing leadership.
Identify and escalate marketing-related integration risks and implementation issues early, collaborating with integration leadership and acquired firm stakeholders to resolve challenges.
Assess existing marketing talent within the acquired firm and provide recommendations for alignment with the organizational structure and culture of the marketing department.
Collaborate with HR and Marketing leadership to support onboarding, role clarity, and cross-training between legacy and new team members.
Foster a positive, inclusive team culture that encourages collaboration and knowledge-sharing during transition periods.
Support the broader change management plan by helping team members navigate evolving responsibilities and reporting structures.
Develop and implement go-to-market strategies that introduce integrated teams and services to the market in a way that reflects both legacy strengths and new capabilities.
Collaborate with regional and sector-based marketing teams to align outreach plans, campaigns, and client messaging with the new combined firm position.
Partner with the Communications Team to coordinate internal and external messaging related to acquisitions.
Develop clear, timely communications for employees, clients, partners, and industry stakeholders-including talking points, leadership messages, FAQs, and press materials.
Align communication cadence with the integration team's change management plan to support transparency and confidence throughout the transition.
Create transition strategies that preserve and transfer client trust, market reputation, and relationship equity from the acquired firm to the parent brand.
Identify priority audiences (clients, partners, internal stakeholders) and implement messaging plans that reinforce continuity, shared values, and confidence in the change.
Support Business Development and Client Management teams in relationship transitions and ensure continuity in client experience throughout the integration process.
Lead the complete rebranding of acquired firms to align with our corporate brand identity-including firm name, visual system, brand voice, and messaging hierarchy.
Oversee brand rollout across all touchpoints: websites, social media, proposals, marketing collateral, signage, templates, presentations, and other internal tools.
Partner with the Design Team to ensure the delivery of brand-compliant materials on a coordinated schedule aligned with integration milestones.
Monitor KPIs and qualitative feedback to evaluate integration effectiveness and identify areas for course correction.
Conduct post-integration reviews to capture lessons learned, share best practices, and improve future acquisition processes.
Create and maintain detailed marketing integration project plans, tracking timelines, deliverables, and dependencies across internal and external partners.
Qualifications
5-10+ years of progressive marketing experience, with 3-5+ years in the AEC industry.
Bachelor's degree in Marketing, Communications, or a related field.
Proven experience managing brand integrations and re-branding efforts in the @context of mergers or acquisitions.
Demonstrated ability to preserve and transfer client loyalty and goodwill during brand transitions.
Strong project management, stakeholder engagement, and communication skills.
Experience leading cross-functional teams and managing change initiatives with discretion and professionalism.
Experience in a multi-office, multidisciplinary AEC or professional services firm.
Familiarity with platforms such as Unanet, or CRM systems tailored for the AEC industry.
Certification or training in change management or organizational development.
Ability to read, write and understand English for purposes of comprehending written job-related communications and verbal instructions and interactions.
Compensation: $86,100-$120,000 per year (depending on qualifications)
What We Offer
At Colliers Engineering & Design, our people are our most important resource. That's why we are committed to providing all our employees with a safe, comfortable work environment, potential for career advancement, and the ability to impact society through their projects as well as Company sponsored activities.
This dedication begins with supporting a work life balance through a generous compensation package that includes: company paid medical, dental, and vision coverage; paid pregnancy disability leave; short- and long-term disability insurance; life insurance; a company-matched 401(k)/Roth; paid time off that includes parental and military leave; employee referral and professional license bonuses and a straight time policy that compensates exempt employees for billable hours worked in excess of 40 billable hours within a work week.
We have also created an internal culture that provides the resources and technology needed to encourage personal and professional growth opportunities through reimbursement for education; a free in-house resource for hundreds of educational and self-enrichment courses; mentorship program; wellness program; Women's Organization and ongoing philanthropic opportunities.
Apply today to learn how you can join our team of professionals, so we can help you Accelerate Your Success!
Colliers Engineering & Design is an equal opportunity employer (M/F/D/V). We are committed to ensuring that diversity and inclusion continues to be a strategic area of focus, not only as the right thing to do, but as one of the ways we will continue to lead our industry into the future. As part of this responsibility, we are on a progressive journey to foster an environment in which everyone at Colliers Engineering & Design feels respected and comfortable doing their best work while being their authentic selves regardless of background or any other basis protected by applicable federal, state or local law.
