Become a part of our caring community and help us put health first
Join our Wisconsin Market communications team in an exciting role as an Engagement Marketing Professional. This position offers an excellent opportunity for a driven individual to contribute to our marketing and communication efforts while enhancing member engagement within our organization. The Engagement Marketing Professional identifies how Member and Associate Engagement Marketing will develop and influence the application of member-centric strategies to accelerate business goal achievement.
Key Responsibilities:
Assist in the development and execution of marketing campaigns to enhance brand awareness and promote healthcare services.
Collaborate with senior marketing staff to create engaging content for various platforms, including newsletters, websites, and promotional materials.
Support the organization of community outreach events and initiatives aimed at enhancing member engagement.
Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for improvement.
Support creative direction and offer strategies to strengthen the WI Market presence.
Lead on graphic design for visual strength and brand consistency through all mediums.
Oversee the compliance and content requirements for health plan websites while partnering with Business units to ensure functionality supports their goals.
Partner with divisional leads and others to maintain databases, track materials, and uphold state-mandated contractual standards.
Collaborate with senior marketing staff to brainstorm strategies to enhance our brand's reputation, improve member experience, and drive growth.
Produce valuable content and ensure compliance for online presence.
Brainstorm new and innovative growth strategies to support all lines of business.
Create, develop, and provide materials in all mediums to support specific needs as determined by local teams and people leaders.
Collaborate with senior marketing staff to define specific marketing outreach needs across the state.
Align the brand's direction, choices, and tactics to more holistically support external stakeholders.
Use your skills to make an impact
Required Qualifications
Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
3 years of marketing/communications experience, preferably within the healthcare or managed care industry.
Strong written and verbal communication skills, with attention to detail.
Excellent administrative, organizational, and interpersonal skills.
Proficient in necessary systems and databases, including but not limited to: Adobe products (including InDesign), Excel, WordPress, SharePoint
Preferred Qualifications
Knowledge of and experience with Medicare & Medicaid services, including CMS & WI DHS rules & regulations.
Website & digital asset management experience.
Ability to lead a diverse team with various roles & functions.
Additional Information
Workstyle: Home: Associates Home office environment is their primary work location, but they will use Humana office space on an as needed basis for collaboration and other face-to-face needs.
Typical Work Days/Hours: Monday - Friday, 8:30 am - 5:00 pm CST
WAH Internet Statement
To ensure Home or Hybrid Home/Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested.
Satellite, cellular and microwave connection can be used only if approved by leadership.
Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.
Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.
Benefits
Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial security-both today and in the future, including:
Health benefits effective day 1
Paid time off, holidays, volunteer time and jury duty pay
Recognition pay
401(k) retirement savings plan with employer match
Tuition assistance
Scholarships for eligible dependents
Parental and caregiver leave
Employee charity matching program
Network Resource Groups (NRGs)
Career development opportunities
HireVue
As part of our hiring process for this opportunity, we will be using an interviewing technology called HireVue to enhance our hiring and decision-making ability. HireVue allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.
SSN Alert
Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions on how to add the information into your official application on Humana's secure website.
Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
Scheduled Weekly Hours
40
Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
$78,400 - $107,800 per year
This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.
Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.
About us
Humana Inc. (NYSE: HUM) is committed to putting health first - for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health - delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.
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Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our https://www.humana.com/legal/accessibility-resources?source=Humana_Website.
