Marketing Director

Wells Fargo • New York, NY • 9h ago

Wells Fargo's Global Payments & Liquidity (GPL) team is an integrated, forward-looking product organization with end-to-end payments, data, liquidity and associated lending solutions that enable our clients to achieve their business objectives in an evolving digital world.

As our GPL team moves forward with our Payments transformation, we are building out a marketing function and operating model to drive incremental sales growth.

About this role:

Wells Fargo is hiring a Marketing Director within Global Payments & Liquidity (GPL).

In this role, you will:

Lead and develop more experienced management and cross-functional teams with focus on delivering strategies, plans and implementation of customer centric programs, services and projects for cross business function that has a profound impact on business lines and the enterprise

Identify opportunities and strategies to improve customer experiences

Develop sophisticated audience targeting, optimized customer engagement, insights or operational excellence that improve business outcomes

Lead marketing team by making strategic decisions to resolve, assess and mitigate vendor operational risk to meet and achieve business or performance deliverables

Interpret and develop legal, compliance, and privacy regulations and policies for managing risk and proactively driving digital operational excellence

Collaborate with and influence leaders, vendor relationships and internal or external business groups

Lead a team of experienced managers and cross-functional or virtual teams

Manage allocation of people and financial resources for Marketing

Develop and guide a culture of talent development to meet business objectives and strategy

Required Qualifications:

8+ years of Marketing, Digital Marketing, Digital Platforms, or Social Media experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

4+ years of management or leadership experience

Desired Qualifications

Advanced ability to lead client research

Advanced ability to determine and execute measurement methodology

Advanced ability to design and own marketing processes and controls

Advanced B2B marketing experience

Marketing analytics and optimization experience

Job Expectations:

Hybrid in-office requirements 3 days a week

Pay Range

Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to achievements, skills, experience, or work location. The range listed is just one component of the compensation package offered to candidates.

$144,400.00 - $300,000.00

Benefits

Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs (https://www.wellsfargojobs.com/en/life-at-wells-fargo/benefits) for an overview of the following benefit plans and programs offered to employees.

Health benefits

401(k) Plan

Paid time off

Disability benefits

Life insurance, critical illness insurance, and accident insurance

Parental leave

Critical caregiving leave

Discounts and savings

Commuter benefits

Tuition reimbursement

Scholarships for dependent children

Adoption reimbursement

Posting End Date:

18 May 2025

*Job posting may come down early due to volume of applicants.

We Value Equal Opportunity

Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.

Applicants with Disabilities

To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo (https://www.wellsfargojobs.com/en/diversity/disability-inclusion/) .

Drug and Alcohol Policy

Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy (https://www.wellsfargojobs.com/en/wells-fargo-drug-and-alcohol-policy) to learn more.

Wells Fargo Recruitment and Hiring Requirements:

a. Third-Party recordings are prohibited unless authorized by Wells Fargo.

b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.

Req Number: R-455541

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