Home Improvement Financing Product Marketing Manager

Regions Bank • Salt Lake City, UT • 1w ago

Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice.

Regions is dedicated to taking appropriate steps to safeguard and protect private and personally identifiable information you submit. The information that you submit will be collected and reviewed by associates, consultants, and vendors of Regions in order to evaluate your qualifications and experience for job opportunities and will not be used for marketing purposes, sold, or shared outside of Regions unless required by law. Such information will be stored in accordance with regulatory requirements and in conjunction with Regions' Retention Schedule for a minimum of three years. You may review, modify, or update your information by visiting and logging into the careers section of the system.

Job Description:

At Regions, the Home Improvement Financing Product Marketing Manager is responsible for developing and executing marketing plans, initiatives, promotions, and communications related to specific products. This position defines competitive market requirements and opportunities and provides ongoing marketing support that ensures the competitiveness of existing products.

Regions Home Improvement Financing, a division of Regions Bank, engages in strategic partnerships with home-improvement manufacturers, distributors, franchisors, trade groups, and independent contractors to provide Point-of-Sale financing capabilities. This enables these partners to provide homeowners with an additional option to pay for various improvements to their homes, benefitting both the contractor partner and the homeowner.

Primary Responsibilities

Takes responsibility for internal and external integrated marketing strategies and communications development for specific products

Assists with the management of marketing collateral, sales tools, direct marketing, web content, intranet content, and client communications and tools

Ensures compliance and branding efforts are in line with internal RequirementsProvides marketing support during product changes or initiatives

Manages a marketing budget

Ensures the in-house system used to review all marketing materials is maintained and functional

Develops and implements disaster response marketing to support areas when requested

Ensures timely communication of product initiatives and creates collateral to support market strategy, as well as system changes and integration

Works occasionally with agencies for project initiatives

Collaborates with senior management to develop and clearly communicate goals and objectives where appropriate

This job is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay.

Requirements

Bachelor's degree in Marketing or related field and five (5) years of experience in marketing and/or project management

Or Associate's degree in Marketing or related field and seven (7) years of experience in marketing and/or project management

Or High School Diploma or GED and nine (9) years of experience in marketing and/or project management

Skills and Competencies

Ability to work with multiple teams and departments

Proficient in Microsoft Office Suite

Strong attention to detail and proven ability to simultaneously manage multiple projects

Strong communication and presentation skills

Strong strategic marketing skills

Position Type

Full time

Compensation Details

Pay ranges are job specific and are provided as a point-of-market reference for compensation decisions. Other factors which directly impact pay for individual associates include: experience, skills, knowledge, contribution, job location and, most importantly, performance in the job role. As these factors vary by individuals, pay will also vary among individual associates within the same job.

The target information listed below is based on the Metropolitan Statistical Area Market Range for where the position is located and level of the position.

Job Range Target:

Minimum:

$83,158.90 USD

Median:

$110,920.00 USD

Incentive Pay Plans:

This job is not incentive eligible.

Benefits Information

Regions offers a benefits package that is flexible, comprehensive and recognizes that "one size does not fit all" for benefits-eligible associates. (https://www.regions.com/about-regions/benefits/benefits-eligibility) Listed below is a synopsis of the benefits offered by Regions for informational purposes, which is not intended to be a complete summary of plan terms and conditions.

Paid Vacation/Sick Time

401K with Company Match

Medical, Dental and Vision Benefits

Disability Benefits

Health Savings Account

Flexible Spending Account

Life Insurance

Parental Leave

Employee Assistance Program

Associate Volunteer Program

Please note, benefits and plans may be changed, amended, or terminated with respect to all or any class of associate at any time. To learn more about Regions' benefits, please click or copy the link below to your browser.

https://www.regions.com/welcometour/benefits.rf

Location Details

Salt Lake City UT LOB

Location:

Salt Lake City, Utah

Equal Opportunity Employer/including Disabled/Veterans

Job applications at Regions are accepted electronically through our career site for a minimum of five business days from the date of posting. Job postings for higher-volume positions may remain active for longer than the minimum period due to business need and may be closed at any time thereafter at the discretion of the company.

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