Reference #: PEMAR003396
Description
GAI seeks a skilled, highly motivated, results-driven Marketing Specialist 2 to join our dynamic Power and Energy Marketing Team. This challenging and rewarding position will include coordinating the pursuit process and preparation of winning proposals, LOIs, qualifications, and presentations; producing marketing collateral; and supporting business-development goals in collaboration with GAI's business sector leaders and marketing, technical, and administrative staff.
The successful candidate will be located near GAI's Pittsburgh, PA. A hybrid or in-office work location is a viable option.
Our ideal candidate is passionate about pursuit success, process improvement, and committed to proposal excellence. If you also have excellent organizational and communication skills, perform well under deadlines, are a detail-oriented team player, and, most importantly, have a positive, client-first attitude, we want to hear from you!
Join GAI and make your mark where exceptional professionals can work, learn, lead, and achieve.
Essential Duties and Responsibilities:
Participate in kick-off meetings, proposal and qualification task scheduling, review, production, and delivery activities
Follow through with assigned proposal and qualification tasks to meet critical deadlines
Coordinate with internal and external points of contact to gather requested information and materials
Track proposal and qualification efforts and ensure scheduled milestones are met
Assist in writing marketing and technical content
Assist in gathering costs for proposal submissions utilizing excel
Proofread to ensure continuity and compliance with legal, technical, and marketing specifications
Support presentation efforts including presentation development, rehearsals, materials, and logistics
Maintain and populate detailed data in GAI's Deltek Vision database
Coordinate conferences, client events, and other related business-development activities
Assist in carrying out other programs and projects as identified
Local travel required (20%). Out-of-state travel may be required (5%).
General Characteristics
Working towards leading the development and implementation of various complex internal and external marketing, proposal, and business development support activities under the direction and supervision of senior staff.
Possesses basic skills, continues to build on these skills, and has an elevated understanding of the AEC industry and marketing practices.
Follows processes, procedures, and record keeping and Quality Management System (QMS) protocols.
Maintains and protects client and GAI proprietary and confidential information.
Shows progress in critical thinking skills.
Maintains and reinforces a culture of safety and integrates safe practices into all aspects of daily operations.
Proficiency with Adobe Creative Suite.
Ability to work flexible hours.
Light, local travel. Occasional out-of-state travel.
Recommends and leads the development of innovative strategies to enhance productivity and efficiency.
Assists Task Managers (TMs) or Project Managers (PMs) with aspects of projects.
If assigned as direct supervisor: skilled at mentoring; decision making and conflict resolution; delegate tasks effectively; demonstrate responsibility and leadership skills; role model for others to follow
Minimum Years of Experience
6+ Years of Experience
Education
Bachelor's Degree or equivalent* in marketing, graphic design, writing, business, or similar field of study preferred
Certification/Licensure
Driver's License
Technical Responsibilities
Working towards leading complex marketing activities across one or more of the following areas: - Proposals/Qualifications - Presentations/Meeting Logistics
Marketing Materials Development &Maintenance: handouts, project profiles, resumes, service summaries, brochures, etc.
Business Development Activities: Conferences, sponsorships, client events, advertising, initiatives, awards, lead and opportunities tracking, vendor registrations, research, website/social media content, etc.
Writing: Preparing marketing and technical content/proofreading to ensure continuity and compliance with legal, marketing, and technical specifications.
Graphic Design: Design of custom graphics to visually convey complex ideas.
Data Management: Supporting the entry and maintenance of data in GAI's CRM.
Public Outreach Support
Special Projects: Assist in carrying out other programs and special projects as identified. - Internal group initiatives.
If assigned as direct supervisor: manage and lead employees; mentor and motivate; communicate (including listening); be available to employees; give regular performance feedback; enforce GAI policy and disseminate internal announcements; and foster teamwork and provide regular overall feedback to staff members
Project and Task Management
Responsible for personal task management and adherence to deadlines and scope.
Works as part of a team and coordinates work with others.
Strengthens internal client relationships and knowledge.
Plans and coordinates detailed aspects of assigned projects.
Assigns tasks to other staff as needed.
Assists TMs and PMs with preparing project scopes, schedules, and plans for assigned aspects of projects.
May become specialized within a specific discipline.
Management Responsibility
Receives general direction on key objectives. Receives guidance on unconventional/complex problems, direction on modified techniques, and new approaches on assignments with conflicting criteria.
Mentors junior staff by providing guidance, explaining responsibilities, and reviewing work products.
Generates well written and technically sound marketing documents with little assistance and requiring minor edits.
Assigning and overseeing tasks under the direct supervision of the task manager and maintaining budgets and schedules; keeping very close communication with Task Managers; assisting Project Managers or Task Manager with proposal preparation; scopes of work and project component cost estimates.
Communication Skills
Possess advanced oral and written communication skills. Identifies and acknowledges principles of teamwork and leadership.
Highly organized, creative, and detail oriented. Ability to multi-task and prioritize work.
Interacts well with internal project team members, Project Managers, and various Department Managerial Staff.
Interacts with clients and external parties with close oversight.
Performs well with client and other external communications.
Takes initiative and proactively anticipates tasks.
Supports go/no-go decisions.
Supports the development of pursuit, client, and marketing plans.
Leads the identification of marketing activities to align with pursuit, client, and business plan objectives.
If assigned as direct supervisor: communication (focusing on listening) skill
