This job was posted by https://illinoisjoblink.illinois.gov : For more information, please see: https://illinoisjoblink.illinois.gov/jobs/13293896

Business Development and Marketing Specialist will grow student enrollment, strengthen partnerships, and promote our accounting programs, including Ukrainian and Russian-speaking learners.

Identify and develop strategic partnerships with organizations,

community centers, employers, and influencers serving ethnic communities.

Generate and convert leads through outreach efforts, webinars,

partnerships, and referral programs.

Analyze enrollment trends and suggest new markets or audience

segments.

Coordinate with admissions and academic teams to streamline

lead-to-enrollment processes.

Develop and execute digital marketing campaigns (social media,

email, search ads) in Ukrainian, Russian, and English.

Localize website content, landing pages, and promotional materials

for the target demographic.

Manage schools online presence in relevant platforms (e.g.,

Instagram, Telegram, Facebook groups, YouTube).

Design and distribute newsletters, brochures, and other content to

promote programs.

Organize virtual and in-person info sessions, open houses, or

community events.

Serve as the brand ambassador within Ukrainian and Russian-speaking

communities.

Translate and adapt content for cultural relevance and clarity.

Collect student testimonials and success stories to use in

campaigns.

Monitor and respond to inquiries on social media and email promptly

and professionally.

TM School Inc

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Business Development and Marketing Specialist