This job was posted by https://www.kansasworks.com : For more information, please see: https://www.kansasworks.com/jobs/13604742

About the Role

You will be responsible for growing national and regional agency relationships and driving revenue for the KOAM family of networks. As a National/Regional Account Executive youll work closely with regional agencies and our national sales firm to develop and execute integrated advertising campaigns across television and digital platforms (including OTT/CTV, programmatic display, and social). Youll keep programming, pricing and ratings up to date, research media and audience trends, and provide data-driven recommendations that help clients meet their goals. This role requires strong organization, excellent communication skills, and a deep understanding of TV ratings and digital media metrics. Youll get a supportive work environment with co-workers and managers who value your work, your time and your perspective. Youll get the training and support you need to do your job well. Joplin, MO / Pittsburg, KS (in-office / regional travel as needed).

About the Company

KOAM is the local news, weather, and sports leader in the 4-States area (Kansas, Oklahoma, Arkansas, and Missouri). KOAM is owned by Morgan Murphy Media, family-owned and operated since its founding in 1890. Morgan Murphy Media operates television and radio stations, a print magazine, websites, mobile and streaming apps, and a digital marketing agency, across its 11 locations. We offer medical, dental, vision, prescription, life and long-term disability insurance, EAP, flexible spending account, 401(k), paid time off including vacation, sick, personal days, and holidays.

Key Responsibilities

Build and maintain relationships with national and regional agency

buyers to drive advertising buys for KOAM networks

Partner with our national sales firm to coordinate campaigns and

maximize revenue opportunities

Prepare, update and refresh station programming, pricing guides and

ratings information

Analyze ratings, shares, impressions and campaign performance to

make strategic recommendations

Develop and present campaign proposals and media plans that combine

TV and digital solutions (OTT/CTV, programmatic, social)

Stay current on industry trends, competitive activity and audience

behavior to inform sales strategies

Manage multiple accounts and projects with a high level of

organization and attention to detail

Communicate clearly and professionally with clients, internal teams

and partners to ensure campaign success

KOAM-TV

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