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Marketing Operations Consultant

Insight Global • Alpharetta, GA • 2h ago

Job Description

? Education & Experience: Bachelor's degree and 3+ years of relevant experience demonstrated

through a combination of professional marketing work, military experience, or specialized training.

? Marketing Operations Background: Proven experience working in agency and/or client-side

marketing, with a heavy emphasis on campaign execution, operations, or CRM environments.

? Asset & Link Tracking Familiarity: Direct experience or a strong understanding of handling

digital marketing components like deeplinks, vanity URLs, TFNs, and tracking codes.

? Stakeholder Collaboration: Demonstrated ability to work alongside and manage deliverables

across cross-functional teams at all levels of the organization.

? Time Management: Exceptional organizational skills and self-motivation, with a proven ability to

balance multiple tactical tasks in a fast-paced environment.

? Slide Creation & Google Suite: Proficiency in Google Suite, with a specific, demonstrated talent

for building crisp, executive-level presentation slides that synthesize operational work.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

Skills and Requirements

? Campaign Component Management: Own the end-to-end lifecycle of critical marketing

components; efficiently request, track, and communicate the status of deeplinks, TFNs, Bitly links,

chat links and tracking assets to relevant stakeholders.

? Cross-Functional Orchestration: Act as the central operational bridge, working fluidly with

various teams across the organization to gather requirements and deploy campaign assets.

? Task Prioritization: Manage multiple operational workflows simultaneously, ensuring all tracking

assets are delivered on time under strict deadlines.

? Calendar & Code Governance: Maintain, update, and manage the master team campaign

calendar and the CMP code list to ensure total alignment and data integrity across all active

programs.

? Campaign Development Testing: Collaborate directly with the Program Manager to participate

in hands-on campaign testing, verifying that all tracking links and codes function perfectly prior to

launch.

? Executive Visibility Design: Create high-quality, visually compelling executive-level slides on an

as-needed basis to showcase the team's output, operational successes, and campaign readiness

to leadership.

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