Lead Customer Marketing Specialist

Honeywell • Raleigh, NC • 3h ago

You will report directly to our Senior Customer Marketing Manager and work out of one of these sites: Raleigh, Charlotte, Atlanta, or Houston, on a Hybrid work schedule.

In this elevated role, you will be responsible for developing strong stakeholder relationships across a highly matrixed organization, collaborating closely with product management, offering management, sales, and other key partners. Your ability to craft clear, value-driven propositions and narratives will be critical in differentiating our offerings and driving customer engagement and business growth.

Key Responsibilities

Lead the development and execution of customer marketing strategies for a broad and complex product portfolio within the smart energy space

Translate technical product features and capabilities into compelling, solution-oriented value propositions and narratives that clearly articulate customer benefits

Collaborate closely with offering and product management to understand technical details and market needs, bringing product marketing insights to life

Build and maintain strong relationships with key stakeholders across sales, product management, and external partners to ensure alignment and maximize impact

Develop and deliver impactful marketing campaigns, presentations, and customer communications that position Honeywell as an innovative leader and solution provider

Drive cross-functional collaboration within a highly matrixed organization to ensure cohesive messaging and integrated marketing efforts

Analyze market trends, customer insights, and competitive landscape to identify opportunities and inform marketing strategies

Support sales teams with strategic account-based marketing initiatives, RFP responses, and customized presentations

Mentor and guide junior marketing team members, sharing expertise and best practices to elevate overall team performance

Stay abreast of industry advancements and emerging technologies to continuously refine marketing approaches and maintain competitive advantage

YOU MUST HAVE

8+ years of experience in customer marketing, product marketing, or related roles, preferably within technical or industrial markets

Strong technical aptitude with the ability to understand complex products and translate them into clear, compelling marketing narratives

Proven experience managing large product portfolios and leading cross-functional marketing initiatives

Exceptional stakeholder management skills with a track record of building strong, collaborative relationships across matrixed organizations

Expertise in developing solution-oriented value propositions that differentiate offerings and drive customer engagement

Demonstrated ability to create and deliver impactful marketing campaigns and sales enablement materials

Experience supporting sales with RFPs, account-based marketing strategies, and customized presentations

Excellent communication, storytelling, and presentation skills

Leadership experience, including mentoring and developing marketing team members

WE VALUE

Bachelor's degree in Marketing, Engineering, Business, or related field; advanced degree preferred

Dynamic, self-motivated, and strategic thinker who thrives in a fast-paced, innovative environment

Collaborative team player with a passion for driving results through cross-functional partnerships

Creative and innovative mindset with a focus on continuous improvement

Customer-centric approach with a deep understanding of market and customer needs

Strong business acumen and results-oriented mindset

Passion for smart energy technologies and staying current with industry trends

ABOUT HONEYWELL

Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world's most critical challenges around energy, safety, security, productivity, and global urbanization. We are a leading software-industrial company committed to introducing state of the art technology solutions to improve efficiency, productivity, sustainability, and safety in high growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe. Learn more (https://www.honeywell.com/us/en)

BENEFITS OF WORKING FOR HONEYWELL

In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here (https://benefits.honeywell.com/)

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. Job Posting Date: June 30th, 2026

Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments - powered by our Honeywell Forge software - that help make the world smarter, safer and more sustainable.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.

Go to Apply

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