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Assistant Manager, Athletics Marketing

Texas A&M University System • College Station, TX • 1d ago

Job Title

Agency

Texas A&M University

Department

Athletic Director

Proposed Minimum Salary

Commensurate

Job Location

College Station, Texas

Job Type

Staff

Job Description

Our Commitment

Texas A&M University is committed to enriching the learning and working environment by promoting a culture that respects all perspectives, talents & lived experiences. Embracing varying opinions and perspectives strengthens our core values (https://www.tamu.edu/about/coreValues.html) which are: Respect, Excellence, Leadership, Loyalty, Integrity, and Selfless Service.

Who We Are

Texas A&M Athletics department is committed to building champions through academic achievement, athletic excellence, and national recognition of student-athletes, teams, and programs. We are a proud member of the Southeastern Conference, with more than 650 Texas A&M student-athletes competing at the NCAA Division 1-A level in 20 varsity sports.

What We Want

The Assistant Manager is responsible for developing, proposing and implementing marketing plans for the purpose of encouraging increased attendance and enhancing the fan experience for select athletic programs. This includes designing and placing advertising materials, developing and directing promotions, managing gameday staff, and being the primary athletics marketing contact for the respective sport. Responsible for collaborating with corporate sponsorships, 12th Man Foundation (donations & ticketing), 12th Man Productions (video), and other athletics support staff on a daily basis. Assist in managing a student staff of 20-25 individuals.

What You Need To Know

Salary: Commensurate based on selected candidates experience.

Cover Letter/Resume: A cover letter and resume are strongly recommended and will help in our review. You may upload them on the application under the CV/Resume section.

Qualifications

Required Education and Experience

Bachelor's degree or equivalent combination of education and experience.

Four years Marketing/Promotions experience in a sport related or customer service field

Preferred Education and Experience

Four years in intercollegiate athletics experience; event management and game operations experience, digital marketing experience, community outreach experience, and customer service

Goal and task oriented with strong customer relations, problem solving and communication skills.

Ability to multitask and work cooperatively with others. Creative and self-motivated to accomplish assigned tasks

Responsibilities

PROMOTIONS & SPONSORSHIP ACTIVATION

Creates, directs, and enhances in-game promotions to maximize the fan experience. Works with A&M corporate partnerships to implement sponsored inventory as it relates to assigned sports and maximize engagement on sold promotions. Design and places advertising materials. Collaborates with corporate sponsorships, 12th Man Foundation (donations & ticketing), 12th Man Productions (video), and other athletics support staff on a daily basis

MARKETING AND ADVERTISING INITIATIVES

Develops and establishes priorities for achieving goals with respective sport 365 meetings and discussions related to Marketing in support of our student-athletes and coaches. Establishes objectives related to their assigned team/sport. Responsible for planning and implementing marketing initiatives to increase attendance at assigned sports while working closely and communicating effectively with coaches and staff. Evaluates existing marketing strategies and provides input into improving overall effectiveness of those strategies. Develops and directs promotions. Serves as the primary athletics marketing contact for the respective sport.

PROJECT & EVENT MANAGEMENT

Appropriately manages time and monitor's budget to meet project goals by deadline. Assists in the preparation of the annual budget and long-range planning activities. Coordinates and evaluates business function, division, or departmental activities. Manages gameday/event staff to maximize efficiency and collaborate with personnel as needed.

STUDENT DEVELOPMENT

Assists in managing and mentoring 20-25 student marketing team employees. Plans and assigns work to student marketing team employees. Assists with hiring throughout the year and providing performance feedback at the end of the fall and spring semesters.

BRAND AMBASSADOR

Serves as an ambassador of A&M Athletics at scheduled community outreach engagement opportunities with the intent of increasing A&M Athletics event attendances and exposing external constituents to the A&M brand.

COMPLIANCE

Maintains continual and thorough familiarity with all applicable NCAA, Conference and University rules and regulations. Establishes and ensures communication and enforcement of rules and regulations for all staff members and student workers supervised.

Other Requirements and Factors

This position is security sensitive

This position requires compliance with state and federal laws/codes and Texas A&M University System/TAMU policies, regulations, rules and procedures

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