Sr Marketing Manager - Product Marketing

GE Aerospace • Blue Ash, OH • 3h ago

Job Description Summary

Job Description

The Senior Product Marketing Leader is responsible for building and articulating market and product strategies and value sells for respective Commercial Engines & Services.

Essential Responsibilities:

Develop the long-term strategic vision and value proposition for the assigned business channel, product line, and/or services offering.

Perform maintenance cost study and conduct external communication with airframers and lessors.

Coordinate with product line cost of ownership team, develop analytics and services value sell content with short term and life cycle maintenance cost to support sales campaign and customer summits communication.

Support strategic business plan and pricing discussion, participate in CFM commercial policy discussion and bring solution to address market feedback and achieve business goal.

Articulate and present GE's product value differentiation in the market to assigned customer segments.

Monitor any current and future competitive threats in the industry and provide recommendations to maintain or secure GE's desired market positioning.

Coordinate with airframers to develop joint value sells.

Build network of industry experts through industry events and personal engagement to stay apprised of evolving trends, and share trends in a thoughtful way

Evaluate aircraft utilization and productivity metrics, along with their projected outlook, to inform strategic decision-making.

Qualifications/ Requirements:

For US & UAE Candidates only:

Bachelor's degree from an accredited university or college, preferably in marketing, business, or engineering

Minimum of 10 years working experience in Aviation industry

For UK Candidates only:

Significant experience in the Aviation industry

Desired Characteristics

Commercial aviation industry experience

Product marketing experience

Ability to tell a story and develop presentations to influence leaders and stakeholder on program commercial strategy

Experience with lean, able to adopt lean mindset and tools for marketing activities

Strong oral and written communication skills, strong interpersonal and leadership skills

Solicit, collect, and analyze large quantities of data to succinctly capture key insights

Demonstrated ability to analyze and solve complex problems

Demonstrated ability to lead programs / projects; ability to document, plan, market, and execute programs

Established project management skills

Additional UK Information:

Right to Work

Applications from job seekers who require sponsorship to work in the UK are welcome and will be considered alongside all other applications. However, under the applicable UK immigration rules as may be in place from time to time, it may be that candidates who do not currently have the right to work in the UK may not be appointed to a post if a suitably qualified, experienced and skilled candidate who does not require sponsorship is available to take up the post. For further information please visit the UK Visas and Immigration website.

Baseline Personnel Security Standard (BPSS) clearance is required and must be maintained for this role. Please note that in the event that BPSS clearance cannot be obtained, you may not be eligible for the role and/or any offer of employment may be withdrawn on grounds of national security.

Please see the link below for further details regarding the requirements for BPSS clearance: BPSS https://www.gov.uk/government/publications/government-baseline-personnel-security-standard

GE Aerospace offers a great work environment, professional development, challenging careers, and competitive compensation. GE Aerospace is an Equal Opportunity Employer (https://www.eeoc.gov/sites/default/files/2022-10/22-088\EEOC\KnowYourRights\10\20.pdf) . Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Aerospace will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

Relocation Assistance Provided: Yes

GE Aerospace is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

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