Marketing Strategy Senior Associate-Customer First XLOB Marketing

JPMorgan Chase • Newark, DE • 15h ago

The Customer First XLOB Marketing team unites business units to deliver integrated, data-driven marketing strategies that elevate our brand and maximize organizational value. We focus on driving growth, reinforcing our value proposition, and leveraging insights to shape impactful campaigns.

As a Marketing Strategy Senior Associate on the Customer-First Cross-LOB Marketing team, you will help shape the Security Marketing campaign strategy and manage best-in-class programs that advance cross-line of business objectives. You will also lead the internal communications channel focused on educating employees about emerging fraud and scams-owning strategy, messaging alignment, and cadence. Partnering closely with strategy leads and execution teams, you'll deliver integrated, data-driven campaigns that reinforce Chase's value proposition and support our customer-first mission.

Job responsibilities

Support development of the Security Marketing campaign strategy; leverage performance learnings and insights to drive goals.

Collaborate with marketing leads to identify opportunities, define campaign strategies, and build measurement and reporting frameworks.

Manage multi-channel campaigns to ensure initiatives are on-strategy, on time, and within budget.

Coordinate cross-LOB and functional partners (Brand Marketing, audience targeting, analytics, digital asset build, Legal, Compliance/Regulatory Review, and others).

Follow a disciplined execution process from creative agency kickoff through launch and post-campaign optimization.

Use business-approved tools (e.g., Adtrax, Workfront) to document, route, approve, and track content/tactics; ensure compliance with Audit and Controls.

Recommend improvements based on results; drive efficiencies, reduce costs, and elevate engagement tactics to deliver measurable outcomes.

Partner with analytics and marketing leads to deploy measurement frameworks; assess campaign and content effectiveness; translate insights into action.

Lead the strategy and execution of the internal communications channel educating employees on emerging fraud and scams; align messaging and cadence across stakeholders.

Required qualifications, capabilities and skills:

Bachelor's degree in Marketing, Communications, Business, or related field.

5+ years of professional experience leading projects and marketing campaigns.

Proven ability to thrive in a fast-paced, team-oriented environment; strong attention to detail; comfortable managing multiple programs under tight deadlines.

Willingness to roll up sleeves and own the details of execution.

Creative and innovative within structured processes; commitment to continuous improvement and operational efficiency.

Strong relationship-building and negotiation skills; earns trust with internal/external partners across all levels, including senior leadership.

Excellent written and oral communication skills.

Proficiency in Adobe Acrobat, PowerPoint, and Excel.

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

Base Pay/Salary

New York,NY $80,750.00 - $135,000.00 / year

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