Field Marketing Manager

Robert Half • Georgia, Georgia • 19h ago

Description We are looking for a dynamic Field Marketing Manager to join our team in Ellenwood, Georgia. This role focuses on creating impactful event experiences that drive engagement, elevate brand recognition, and support business growth. As part of our team, you will oversee the planning and execution of various events, including large-scale conferences and community engagements. This is a long-term contract position.

Responsibilities:

Oversee the development and execution of high-profile proprietary conferences, ensuring seamless coordination of vendors, venues, keynote sessions, and breakout activities.

Manage the company's presence at major industry tradeshows, including sponsorships, project timelines, and post-event evaluations.

Coordinate community and customer engagement events, such as user groups and thought leadership programs, while enhancing their integration with flagship conferences.

Collaborate with cross-functional teams to align event strategies with marketing and sales goals, ensuring optimal outcomes.

Design immersive and creative event experiences that reflect and reinforce the brand identity.

Monitor event performance using tools like Salesforce and PowerBI, providing actionable insights to stakeholders.

Negotiate vendor contracts, manage budgets effectively, and ensure all logistics are meticulously handled.

Lead onsite and virtual event activations, ensuring a memorable experience for attendees.

Support internal teams in preparing for events through enablement and strategic planning.

Travel domestically and internationally as required to oversee event execution and management. Requirements - Minimum of 8-10 years of experience in managing B2B events, including large-scale conferences and tradeshows.

Proven ability to lead event strategy and execution within an enterprise technology company.

Demonstrated success in managing tier-one industry event sponsorships and presences.

Hands-on experience with sales-focused events such as Sales Kickoffs, including content and catalog oversight.

Strong background in marketing strategy and vendor management.

Proficiency in tools like Salesforce and PowerBI to track and analyze event data.

Exceptional organizational skills and attention to detail, with the ability to juggle multiple projects simultaneously.

Willingness to travel and work flexible hours to accommodate event schedules. Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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