Senior Marketing Communications Consultant

Caterpillar, Inc. • Cary, NC • 2h ago

Career Area:

Marketing

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Caterpillar's Building Construction Products division (BCP) is seeking a dynamic, strategic? Senior Marketing Communications Consultant.

This role is responsible for driving services enablement for BCP Services, ensuring strategic alignment and execution across multiple channels. The position requires expertise in developing and implementing strategies that optimize channel performance and activate engagement through integrated marketing initiatives.

What You'll Do (Job Duties)

Analyzethe business objectiveand opportunities to develop and alignthe marketingstrategies.

Conduct market/competitive research toidentifynew opportunities and industry trends.

Establish metrics tomonitorand review the effectiveness of existing marketingstrategies;suggesting necessary interventions for improvement.

Maintain effective internal communications in the marketing department to discuss and align the marketing strategy to the changing organizational scenarios.

Lead in development of promotional campaignsstrategies, content,and follow through

Travel Requirement: 25-30%

What You Have (Core Skills)

Customer Focus : Knowledge of the values and practices that align customer needs and satisfaction as primaryconsiderations in all business decisions and ability toleveragethat information in creating customized customer solutions.

Collaborating : Abilityto work with a variety of individuals and groups in a constructive and collaborative manner:

Creativity: Original thinking and abilityto apply it to a variety of business situations .

Strategic Thinking : Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness toidentifyandmaintainfocus on key success factors for the organization.

Promotion and Marketing Communications: Knowledge of different promotional and marketing communicationtechniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.Level Extensive Experience:

Top Candidates Will Also Have

Extensive experience in promotional marketingin heavy machinery segments

Experience with Building Construction Products or/and Construction Industries business units

Demonstrates effective communications in managing relationships with partners including vendors and peers

Degree in marketing or similar field

Summary Pay Range:

$126,000.00 - $189,000.00

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.

Medical, dental, and vision benefits*

Paid time off plan (Vacation, Holidays, Volunteer, etc.)*

401(k) savings plans*

Health Savings Account (HSA)*

Flexible Spending Accounts (FSAs)*

Health Lifestyle Programs*

Employee Assistance Program*

Voluntary Benefits and Employee Discounts*

Career Development*

Incentive bonus*

Disability benefits

Life Insurance

Parental leave

Adoption benefits

Tuition Reimbursement

These benefits also apply to part-time employees

This position requires working onsite five days a week.

Relocation is available for this position.

Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers.

Posting Dates:

December 18, 2025 - January 1, 2026

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.

Not ready to apply? Join our Talent Community (http://flows.beamery.com/caterpillarinc/talcom) .

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