Sr. Product Marketing Manager

SHI • Somerset, NJ • 2h ago

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $16 billion global provider of IT solutions and services.

Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next. But the heartbeat of SHI is our employees - all 7,000 of them. If you join our team, you'll enjoy:

Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.

Continuous professional growth and leadership opportunities.

Health, wellness, and financial benefits to offer peace of mind to you and your family.

World-class facilities and the technology you need to thrive - in our offices or yours.

Job Summary

The Senior Product Marketing Manager develops and manages SHI's go-to-market strategy for products, solutions, and services, collaborating with Partner Solutions Management and Marketing teams to drive growth. This role involves partnering with various internal teams to create and evolve value propositions, designing targeted marketing programs, and maintaining brand integrity across all initiatives. The ideal candidate will support demand generation, sales enablement, and voice of the customer activities, while measuring and reporting on program effectiveness to track ROI and other key performance indicators.

Role Description

Content Creation & Brand Alignment

Develop and oversee original content (digital, social, events, case studies, webinars) that adheres to SHI brand guidelines and resonates with Microsoft audiences.

Work with internal SME's and additional marketing teams to identify industry trends and ensure that we have supporting in market messaging.

Maintain brand integrity across all marketing initiatives and communications.

Translate complex technical solutions into clear, compelling business narratives for multiple buyer personas and stages.

Strategic Planning & GTM Execution

Work across the Microsoft marketing team to identify gaps and opportunities in Microsoft marketing strategy and propose actionable solutions aligned with SHI's GTM objectives.

Design and execute content for demand generation programs to acquire new customers and expand Microsoft offerings within existing accounts.

Engage with internal stakeholders sales, product marketing, partner + services teams, services marketing and SME's ensure alignment and maximize impact.

Leadership & Project Management

Lead projects from concept to execution, ensuring timely delivery and measurable outcomes.

Manage resources effectively, including external agencies and internal contributors.

Foster a culture of collaboration, innovation, and accountability within the team.

Behaviors and Competencies

Analytical Thinking: Can synthesize complex data, identify patterns, draw insights, and present findings clearly and understandably.

Business Acumen: Can evaluate market trends and competitive landscape to identify opportunities and risks.

Communication: Can effectively communicate complex ideas and information to diverse audiences and can facilitate effective communication between others.

Creativity: Can generate innovative ideas that significantly impact processes, products, or services.

Customer-Centric Mindset: Can proactively engage with customers to understand their needs and expectations. Develops and implements strategies to enhance customer satisfaction and loyalty.

Decision-Making: Can analyze complex information, predict long-term consequences, and make decisions that align with strategic goals.

Project and Goal Focus: Can optimize resources and efforts to ensure project goals are met efficiently.

Strategic Thinking: Can analyze situations and can lead the development and execution of strategic initiatives.

Collaboration: Can proactively seek out diverse perspectives, facilitate open communication among team members, and drive toward consensus and action.

Follow-Up: Can proactively identify tasks that require follow-up, initiate necessary actions, and contribute to efficient workflow management.

Skill Level Requirements

Excellent copywriting ability - Intermediate

Ability to understand the audience and adapt communications accordingly. - Intermediate

Ability to create compelling and exciting messages that help SHI differentiate from our competitors. - Intermediate

Ability to generate compelling, high-quality content across various digital formats. - Intermediate

Proficiency in the entire Microsoft 365 Suite. - Intermediate

Strong stakeholder management skills - Intermediate

Excellent time management and organizational skills. - Intermediate

Ability to manage a high-volume role and multi-task several projects at once. - Intermediate

Ability to take ownership of assigned workload/projects and follow through to completion in a fast-paced environment. - Intermediate

Ability to work effectively within all levels of a large, distributed organization, internally and externally. - Intermediate

Other Requirements

Completed Bachelor's degree or relevant work experience required

Minimum 5 years in B2B technology marketing, with a focus on partner or vendor marketing (Microsoft experience preferred).

Experience in content creation and collaboration with creative design teams

Position may require up to 25% travel

Preferred Qualifications:

Microsoft certifications or prior experience in Microsoft partner marketing.

Familiarity with AI, cloud, and cybersecurity trends.

Experience in journalism, research, or customer success.

The estimated annual pay range for this position is $95,000 - $126,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.

Equal Employment Opportunity - M/F/Disability/Protected Veteran Status

SHI

Go to Apply

Share this job

Similar Jobs

Manager - International Account Development (Virtual - Western US & Tri-State)

American Express • New Jersey, New Jersey • 7h ago

Management & Administrative

Description At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part...

7h ago

Go to Apply

Customer Service Associate

Walgreens • Springfield, NJ • 8h ago

Management & Administrative

Job Description: Models and delivers a distinctive and delightful customer experience. Registers sales on assigned cash register, provides customers with courteous, fair, friendly, and efficient checkout service. Custome...

8h ago

Go to Apply

Customer Service - Self Storage Manager

Public Storage • Old Bridge, NJ • 8h ago

Management & Administrative

Company Description Public Storage is the self-storage industry leader and we are Hiring Now! Earn $18.00 Per Hour Our Benefits Total Rewards package available to our team: We work Flexible and Full-Time Schedules betwee...

8h ago

Go to Apply

Customer Service - Self Storage Manager

Public Storage • Manalapan, NJ • 8h ago

Management & Administrative

8h ago

Go to Apply

Customer Service - Self Storage Manager

Public Storage • Morris Plains, NJ • 8h ago

Management & Administrative

8h ago

Go to Apply

Field Service Technician

Ecolab Manufacturing, Inc. • Newark, NJ • 9h ago

Management & Administrative

Want to build a brighter, bolder future and cultivate your career? Join Ecolab's team and help create a world in which we all thrive. Nalco Water, an Ecolab company, helps customers conserve more than 161 billion gallons...

9h ago

Go to Apply

Executive Administrative Assistant

Cardinal Health • Trenton, NJ • 9h ago

Management & Administrative

This position is remote and can be based anywhere within the United States. Candidates must be able to work within EST or CST business hours. What Administration contributes to Cardinal Health Business & Administrati...

9h ago

Go to Apply

Senior Manager, Supply Chain Communications, NA

Mondelez International • East Hanover, NJ • 11h ago

Management & Administrative

Job Description Are You Ready to Make It Happen at Mondelez International? Join our Mission to Lead the Future of Snacking. Make It Matter. The Senior Manager will lead communications for our supply chain function across...

11h ago

Go to Apply

CPC Processor Customer Support I

Datavant • Trenton, NJ • 12h ago

Management & Administrative

Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is power...

12h ago

Go to Apply

Order Entry/Customer Service Specialist

Robert Half • Trenton, NJ • 13h ago

Management & Administrative

Description 60,000 - 70,000 benefits: medical 401k paid time off paid holidays life insurance Responsibilities Enter customer orders accurately and efficiently into the system Review orders for completeness, pricing accu...

13h ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.