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The Global Alliance and Ecosystem Brand, Marketing & Communications (BMC) team is seeking an alliance and ecosystem assistant director to manage and implement co-marketing strategies for our key Strategic 360 (S360) alliance partners. The successful candidate will be well versed in executing integrated marketing campaigns and programs. To be successful you will be a natural relationship builder and dot connector. You will also understand the importance of communicating the value alliances brings to clients both internally and externally.
The opportunity
You will work collaboratively with the alliances and ecosystem go-to-market teams, BMC colleagues globally, analyst relations, public relations, as well as the regions to ensure we deliver on global marketing initiatives. Externally, you will work with the marketing team from the S360(s), as well as select business leaders. You should be detail-oriented and organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities.
Success in this role will be the delivery of comprehensive, world-class brand, marketing and communications programs (internal and external) that deliver sustainable, measurable results. Achievements will be measured through EY's global brand survey and program usage and engagement, as well as influence on sales pipeline and metrics.
Your key responsibilities
Build and execute high impact joint marketing campaigns, events and programs with key alliance partners to drive awareness and create demand of our alliance solutions
Collaborate across BMC and the alliances and ecosystem teams to inform and connect on campaign. strategies that drive awareness and grow pipeline
Build and strengthen external relationships across the alliance(s)
Develop high impact digital campaign assets, highlighting potential use cases and case studies.
Seamlessly execute participation in key strategic virtual and physical events
Work cross functionally to champion the alliance partner to be included in significant announcements and launches
Ensure budget management of all marketing spend
Provide metrics and marketing analytics against all marketing campaigns and programs
Skills and attributes for success
A strong team player, comfortable working collaboratively, virtually and independently
Excellent communication and networking skills - able to effectively manage and influence senior leaders as well as a broad range of internal and client facing professionals
Strong writing and written communication skills
Executive presence
Ability to work in a high pace environment
Ability to work under pressure and to tight deadlines, managing multiple priorities effectively
Ability to synthesize complex information into simple, high impact messages
Ideally, you'll also have
Experience executing high level, B2B integrated content marketing campaigns with substantial experience in professional services
Experience working with senior leadership
Experience building media strategies and working with external PR and media agencies
Experience successfully managing multiple complex projects at a global level
Experience with the use of a variety of digital channels to deliver initiatives to targeted buyers
Good understanding of the EY business, key stakeholders and influencers
Experience working across diverse teams
Outstanding oral and written communication skills and experience
Previous Alliance marketing experience is a plus
Previous internal communications experience is a plus
Availability for US and occasionally global travel
High level of influencing and networking skills
What we offer you
The compensation ranges below are provided in order to comply with United States pay transparency laws. Other geographies will follow their local salary guidelines, which may not be a direct conversion of published US salary ranges. At EY, we'll develop you with future-focused skills and equip you with world-class experiences. We'll empower you in a flexible environment, and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams. Learn more .
We offer a comprehensive compensation and benefits package where you'll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $99,300 to $185,600. The base salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $119,100 to $210,900. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.
Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year.
Under our flexible vacation policy, you'll decide how much vacation time you need based on your own personal circumstances. You'll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
Are you ready to shape your future with confidence? Apply today.
EY accepts applications for this position on an on-going basis.
For those living in California, please click here for additional information.
EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.
EY | Building a better working world
EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets.
Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.
EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories.
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