Senior Associate, Marketing

Baker Tilly • New York, NY • 2h ago

OverviewBaker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage in major regions of the U.S. and in many of the world's leading financial centers - New York, London, San Francisco, Los Angeles, Chicago and Boston. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP (Baker Tilly) provide professional services through an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable laws, regulations and professional standards. Baker Tilly US, LLP is a licensed independent CPA firm that provides attest services to its clients. Baker Tilly Advisory Group, LP and its subsidiary entities provide tax and business advisory services to their clients. Baker Tilly Advisory Group, LP and its subsidiary entities are not licensed CPA firms.Baker Tilly Advisory Group, LP and Baker Tilly US, LLP, trading as Baker Tilly, are independent members of Baker Tilly International, a worldwide network of independent accounting and business advisory firms in 141 territories, with 43,000 professionals and a combined worldwide revenue of $5.2 billion. Visit bakertilly.com or join the conversation on LinkedIn, Facebook and Instagram. Please discuss the work location status with your Baker Tilly talent acquisition professional to understand the requirements for an opportunity you are exploring.Baker Tilly is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, gender identity, sexual orientation, or any other legally protected basis, in accordance with applicable federal, state or local law.Any unsolicited resumes submitted through our website or to Baker Tilly Advisory Group, LP, employee e-mail accounts are considered property of Baker Tilly Advisory Group, LP, and are not subject to payment of agency fees. In order to be an authorized recruitment agency ("search firm") for Baker Tilly Advisory Group, LP, there must be a formal written agreement in place and the agency must be invited, by Baker Tilly's Talent Attraction team, to submit candidates for review via our applicant tracking system.Job Description: The Senior Marketing Associate, Geography Marketing is responsible for the coordination of marketing activities to help execute strategic marketing plans throughout our geographic footprint in the US.The senior marketing associate works closely with the marketing director and/or senior marketing manager and marketing manager in support of geography marketing tactics and initiatives, including project planning and execution of demand generation through sponsorships, events, speaking engagements, thought leadership content, webinars, and e-mail marketing. This position is based in the US.Responsibilities: Develop, coordinate, and execute marketing tactics and initiatives in support of strategic marketing plans and growth objectivesCoordinate activities to support geographic strategic marketing plans which may include, but are not limited to, thought leadership, sponsorships, local events, seminars, trade show exhibits, webinars, meet-and-greet networking events, digital advertising, social media and communicationsMaximize exposure through the appropriate strategic marketing channels, ensuring compliance with firm guidelines and brand standards Plan and attend local events to extend the firm's brandDevelop communications for clients, prospects, and internal staffConduct online and database research of specific companies and/or target lists as well as competitive, executive, market and industry research; create reportsWork with principals to secure and write client testimonials, client video testimonials, and case studies, as needed (in conjunction with firm marketing managers where applicable)Collaborate on public relations opportunities and maintain up-to-date list of targe

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