Senior Product Marketing Manager

Abbott • Alameda, CA • 9h ago

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You'll also have access to:

Career development with an international company where you can grow the career you dream of.

Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.

An excellent retirement savings plan with a high employer contribution.

Tuition reimbursement, the Freedom 2 Save (https://www.abbott.com/corpnewsroom/strategy-and-strength/tackling-student-debt-for-our-employees.html) student debt program, and FreeU (https://www.abbott.com/corpnewsroom/strategy-and-strength/college-degree-for-free-its-possible-with-freeu.html) education benefit - an affordable and convenient path to getting a bachelor's degree.

A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.

A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

This position works out of our Alameda, CA location in the Diabetes Care division where we are focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We're revolutionizing the way people monitor their glucose levels with our new sensing technology.

As the Senior Product Marketing Manager you will be responsible for go to market strategy and execution of products in New Medical Sensors portfolio. This role will partner with cross functional teams to ensure seamless transition from product development stage to impactful go to market strategies. Product marketing expertise, clinical knowledge and commercial acumen are needed for this role.

What You'll Work On

Identify opportunities and inform strategic choices for market entry

Monitor, analyze, and evaluate global trends, consumer behavior and competitor activity to optimize market opportunities for the product/service.

Translate customer insights into actionable recommendations and inputs for product teams

Develop business cases for new products, features and market opportunities

Define clear, differentiated positioning and messaging for patients, providers and payors

Develop educational content to drive adoption

Lead market shaping activities

Lead launch planning and commercialization of products, ensuring alignment across global and regional teams

Partner with cross functional teams to ensure a cohesive launch strategy

Prepare forecasts, collaborate with commercial teams and operations

Prepare products for commercialization by working with cross-functional teams (Technical Product, R&D, Program Management, Quality, downstream Marketing, Commercial)

Collaborate with cross-functional teams on product labeling and documentation requirements.

Identify product/service changes to meet customer needs.

Adapt plans to improve the sales performance of the product/service.

Required Qualifications

Bachelors Degree with at least 4-6 years related experience, with at least one year of experience in marketing or product management, or MBA with 1-3 years of related experience.

Preferred Qualifications

8 years related experience, with at least 4 years in Medical Devices working on products for acute and chronic conditions.

Product management experience in medical products or services preferred.

Apply Now (https://www.jobs.abbott/us/en)

Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: https://abbottbenefits.com/ (http://www.abbottbenefits.com/pages/candidate.aspx)

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at abbott.com , on LinkedIn at https://www.linkedin.com/company/abbott-/ , and on Facebook at https://www.facebook.com/AbbottCareers .

The base pay for this position is $128,000.00 - $256,000.00. In specific locations, the pay range may vary from the range posted.

An Equal Opportunity Employer

Abbot welcomes and encourages diversity in our workforce.

We provide reasonable accommodation to qualified individuals with disabilities.

To request accommodation, please call 224-667-4913 or email corpjat@abbott.com

Abbott

Go to Apply

Share this job

Similar Jobs

(USA) Staff, Product Manager

Walmart • San Bruno, CA • 27min ago

Management & Administrative

Position Summary... We're looking for a Staff Product Manager to shape the future of this experience. You'll set the vision and strategy for how customers engage with product information, fulfillment options, and decisio...

27min ago

Go to Apply

Sales Management Director

CBRE • San Francisco, CA • 1h ago

Management & Administrative

Sales Management Director Job ID 237555 Posted 27-Oct-2025 Service line Advisory Segment Role @type Full-time Areas of Interest Executive Management Location(s) San Francisco - California - United States of America About...

1h ago

Go to Apply

Market Supervision Manager

Bank of America • San Francisco, CA • 9h ago

Management & Administrative

Market Supervision Manager San Francisco, California;Newport Beach, California; Phoenix, Arizona To proceed with your application, you must be at least 18 years of age. Acknowledge Refer a friend To proceed with your app...

9h ago

Go to Apply

Records Information Manager IV

Contact Government Services, LLC • San Francisco, CA • 12h ago

Management & Administrative

Records Information Manager IV Employment Type: Full-Time, Experienced Department: Office Support CGS is seeking an experienced Records Information Manager to provide technical, management, and documentation support for ...

12h ago

Go to Apply

Records Management Specialist II

Contact Government Services, LLC • San Francisco, CA • 12h ago

Management & Administrative

Records Management Specialist II Employment Type: Full-Time, Mid-Level Department: Office Support CGS is seeking an experienced Records Management Specialist to provide administrative support for a large Federal agency i...

12h ago

Go to Apply

Records Management Specialist III

Contact Government Services, LLC • San Francisco, CA • 12h ago

Management & Administrative

Records Management Specialist III Employment Type: Full-Time, Mid-Level Department: Office Support CGS is seeking an experienced Records Management Specialist to provide technical, management, and documentation support f...

12h ago

Go to Apply

Customer Service Supervisor

Sysco • Union City, CA • 14h ago

Management & Administrative

Position Purpose: Increase market share by motivating, training, delegating and coaching a staff of Customer Service Representatives to achieve established corporate goals. Responsible for coordinating customer service w...

14h ago

Go to Apply

Assistant Director, Research Administration

Stanford University • Stanford, CA • 17h ago

Management & Administrative

Assistant Director, Research Administration Dean of Research, Stanford, California, United States New Finance Post Date 3 hours ago Requisition # 107645 SCHOOL/UNIT DESCRIPTION: The Ginzton Laboratory houses the research...

17h ago

Go to Apply

Security Account Manager

Securitas Security Services USA, Inc. • San Mateo, CA • 19h ago

Management & Administrative

Account Manager We help make your world a safer place. Securitas is a global company that offers the most advanced and sustainable security solutions in the industry. We are located in 47 countries and have 355,000 emplo...

19h ago

Go to Apply

Entry-level TriZetto Technical Product Consultant

Cognizant • San Francisco, CA • 20h ago

Management & Administrative

Position Overview Cognizant is helping healthcare leaders make the shift-with actionable insights, more automation and efficiency, innovative products and services, and modern infrastructure which drives better outcomes...

20h ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.