Field Integrated Marketing Manager

Microsoft Corporation • United States, United States • 3h ago

The Central Marketing Organization (CMO) inspires, acquires, and engages Microsoft customers & partners by driving integrated marketing strategy and plans to achieve business growth objectives. CMO accelerates the region's growth agenda by driving customer centric, digitally connected integrated marketing plans aligned to global Marketing strategy and standardized marketing engines. CMO drives connected customer experiences and data driven storytelling, creating Microsoft brand love, and enabling sellers to deliver revenue.

This Field Integrated Marketing Manager leads Market Activation for our regional signature market event experiences. Oversees and orchestrates successful local event planning and execution to support business priorities and connection to global programs. You leverage data to gain insights to maximize business impact of events in key Americas markets and drive ongoing portfolio and program optimization. You will have the opportunity to work with multiple stakeholders across Solution Areas, Segments, and Industry teams while orchestrating event planning and execution in your region. You will grow your skills at connecting marketing and sales while supporting an event marketing approach that feeds into the appropriate marketing signals for sellers. You will also have the opportunity to work on the latest innovations in marketing as part of a global team of world-class marketers influencing the next phase of marketing innovations for Microsoft. [This role is flexible in that you can work up to 100% from home; 20-25% travel required for onsite event delivery].

Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

You execute local scale events that are aligned to the global event framework and marketing technology (MarTech) capabilities to drive business priorities (e.g., acquisition, nurture, re-engagement) leveraging appropriate target lists and digital tools.

You collaborate with Corporate HQ teams and local stakeholders to align Marketing event plans to Market specific business needs and Corporate strategy, capabilities, and engines.

You gather and share internal and external feedback about the quality of event plans.

You deliver and optimize on marketing event plans based on insights and local market knowledge.

You incorporate inclusive marketing and accessibility principles, leading practices, and tools in event execution.

You partner with Corporate HQ teams to create and improve event tools if additional needs are uncovered.

You review event marketing activities for any gaps with global guidance and compliance standards (e.g., accessibility, privacy, security, brand).

Other

Embody our culture and values

Qualifications

Required Qualification

3+ years integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience OR equivalent experience. AND Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field

OR equivalent experience

3+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.

Preferred Qualifications

5+ years integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience OR equivalent experience AND Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field.

Field Integrated Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay

Microsoft will accept applications for the role until October 31, 2025.

Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations (https://careers.microsoft.com/v2/global/en/accessibility.html) .

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