Marketing Manager

CRESCENT HOSPITALITY CORP • Milwaukee, WI • 4h ago

JOB REQUIREMENTS: Description We are seeking a bold, strategic, and
hands-on Marketing Manager to lead the marketing efforts for a
high-performing lifestyle hotel-The Iron Horse Hotel. This role is ideal
for a self-starter who thrives in a creative, fast-paced environment and
can balance strategic planning with in-the-weeds execution. This
position will directly oversee the marketing strategy and execution
across the property, including hotel branding, food & beverage marketing
(Branded Bar, Ash, and The Yard), meeting and event promotions, digital
presence, social media, partnerships, and more. The Manager will work
closely with sales, operations, and F&B leaders at the property, meeting
weekly to ensure full alignment and impact. We committed to providing
you with the following: Highly competitive wages An exceptional benefit
plan for eligible associates & your family members 401K matching program
for eligible associates Discounts with our Crescent managed properties
in North America for you & your family members Core Responsibilities
Strategic Leadership - Lead and manage the end-to-end marketing strategy
for both hotels and their outlets, ensuring each property\'s unique
identity is upheld while achieving commercial goals - Own all marketing
planning, budgeting, reporting, and creative direction with measurable
results Team Oversight - Provide leadership and direction to on-property
Marketing Coordinators at each hotel - Foster collaboration, creativity,
and alignment across both hotel teams while ensuring brand standards are
upheld Hotel & F&B Marketing Execution - Develop and implement
full-funnel marketing campaigns for rooms, restaurants, and events to
drive direct revenue - Own the content calendar, social media strategy,
and digital storytelling for properties, outlets, and activations. -
Lead and oversee visual asset development, including photo and video
shoots, brand collateral, and web creative Paid & Organic Campaigns -
Create and manage paid media strategies (search, social, display,
sponsored placements) and optimize campaigns based on performance -
Utilize organic channels like PR, email, social, and local outreach to
build awareness and loyalty Community Engagement & Partnerships - Build
strong local ties by engaging with community influencers, corporate
partners, media, and local organizations - Represent both properties at
key networking events, hospitality mixers, and brand activations
Cross-Functional Collaboration - Conduct weekly meetings with hotel
leaders in Sales, F&B, and Operations to ensure strategic marketing
alignment and execution - Support... For full info follow application
link. EOE/AA/Disabled/Veterans Crescent Hotels & Resorts is an equal
opportunity employer committed to hiring a diverse workforce and
sustaining an inclusive culture. Crescent Hotels & Resorts does not
discriminate on the basis of disability, veteran status or any other
basis protected under federal, state or local laws. ***
APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/1E17CA37C3D14E8B

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