Innovation starts from the heart. Heart valve disease impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need.
Aortic stenosis impacts millions of people globally, yet it often remains under-diagnosed and under-treated. Edwards' groundbreaking work in transcatheter aortic heart valve replacement (TAVR) pioneered an innovative, life-changing solution for patients by offering heart valve replacement without the need for open heart surgery. Our Transcatheter Heart Valve (THV) business unit continues to partner with cardiologists and clinical teams to transform patient care with devices supported by clinical evidence. It's our driving force to help patients live longer and healthier lives. Join us and be part of our inspiring journey.
How you'll make an impact:
We are seeking a Senior Product Manager, Referrer Marketing to design and execute strategies that accelerate patient referrals and strengthen connectivity between referring cardiologists, implanting physicians, and our brand. This role is pivotal in driving market growth by shaping campaigns, managing agency partners, and ensuring alignment among cross functional stakeholders.
The ideal candidate brings both strategic vision and executional excellence-able to translate insights into impactful programs, lead agencies with confidence, and clearly demonstrate ROI through rigorous metrics and reporting.
Key Responsibilities:
Manage and oversee the work of multiple areas, functionalities, scope and/or locations and may have financial budget responsibilities.
Identify risk, develop and lead in the implementation of broad and more complex marketing strategies which may include negotiations with internal and external parties for multiple concurrent major products, campaigns, launches, programs, and initiatives
Plan and direct complex marketing activities with large scale or significant business impact with the accountability for successful completion of all deliverables. Collaborate with cross functional and/or matrix teams for multiple concurrent major products, campaigns, launches, programs, and initiatives
Direct line management responsibilities including a robust talent development plan in alignment with functional growth strategies and the desired culture of the department.
Other incidental duties
What you'll need (Required):
Bachelor's Degree with 8 years of experience or
Master's degree with 6 years of experience in related field related marketing
What else we look for (Preferred):
Proven successful project management leadership skills
Proven expertise in Microsoft Office Suite and related tools and systems
Excellent problem-solving, organizational, analytical and critical thinking skills including high discretion/judgment in decision making
Excellent written and verbal communication skills and interpersonal relationship skills including negotiating and relationship management skills with ability to drive achievement of objectives
Demonstrated performance track record within relevant industry/function
Expert understanding of related aspects of marketing concepts and principles while identifying applications of functional knowledge and existing methodologies to complex problems
Expert understanding of market and competitive dynamics
Expert knowledge of financial mechanism that relates to marketing including forecasting, expense budgeting and management, purchase order compliance and processing, and 3rd party vendor compliance management.
Ability to develop and integrate metrics into the projects and operations that clearly demonstrate the value of marketing to the business
Expert understanding of marketing content approval processes and systems, regulatory guidelines and legal boundaries
Strict attention to detail
Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization
Ability to work and excel within a fast paced, dynamic, and constantly changing work environment
Ability to prioritize work within the team based on critical business needs
Ability to articulate the vision of the business unit and function
Demonstrated performance track record within relevant industry/function including talent management responsibilities
Frequently interacts with customers, and internal and external management concerning projects, operational decisions, scheduling requirements, and/or contractual clarifications
Lead briefings and technical meetings for internal and external representatives
Require the ability to change the thinking of, or gain acceptance from others in sensitive situations, without damage to the relationship
Develop peer, cross functional and cross business relationships to maximize best practice sharing and team effectiveness.
Provide leadership and direction to cross-functional teams to successfully implement systems, processes and related solutions
Develop relationships and leverage them to influence change
Support and solicit input from team members at all levels
Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection
Aligning our overall business objectives with performance, we offer competitive salaries, performance-based incentives, and a wide variety of benefits programs to address the diverse individual needs of our employees and their families.
For California, the base pay range for this position is $156,000 to $221,000 (highly experienced). The pay for the successful candidate will depend on various factors (e.g., qualifications, education, prior experience). Applications will be accepted while this position is posted on our Careers website.
Edwards is an Equal Opportunity/Affirmative Action employer including protected Veterans and individuals with disabilities.
COVID Vaccination Requirement
Edwards is committed to protecting our vulnerable patients and the healthcare providers who are treating them. As such, all patient-facing and in-hospital positions require COVID-19 vaccination. If hired into a covered role, as a condition of employment, you will be required to submit proof that you have been vaccinated for COVID-19, unless you request and are granted a medical or religious accommodation for exemption from the vaccination requirement. This vaccination requirement does not apply in locations where it is prohibited by law to impose vaccination.
