Customer Marketing Specialist

Zoom • Salt Lake City, UT • 19h ago

What you can expect

We are looking for a Customer Marketing Specialist to join our Integrated Marketing team to drive product adoption, feature engagement, and reducing churn. You will create and execute marketing programs that help customers realize the full value of our products, increase usage, and strengthen loyalty. Your primary focus will be on delivering meaningful customer experiences that drive retention and long-term success.

About the Team

The global campaigns team sits at the center of global priorities and regional needs-driving demand through customer-first campaigns. We are focused on creating programs against each stage of the customer lifecycle that resonate with our target audience and achieve our goals. It is important to have a global mindset and put the customer at the center of our strategy.

Responsibilities

Designing and executing customer-focused campaigns that drive product and feature adoption, engagement, and retention (e.g., email nurtures, in-app messaging, webinars, tutorials, and product adoption programs).

Partnering with Customer Success, Customer Advocacy, and Product Marketing to identify high-value opportunities for engagement and churn mitigation.

Analyzing usage and engagement data to inform campaign targeting, personalization, and optimization.

Partnering with Product Marketing and Content Marketing to develop and maintain content and resources that help customers maximize product value, including how-to guides, adoption tips, and success stories.

Supporting customer advocacy initiatives to showcase success stories, testimonials, and best practices.

What we're looking for

2+ years of experience in customer marketing, retention marketing, or integrated marketing in a B2B SaaS or technology environment.

Demonstrate excellent written and verbal communication skills, with a keen ability to craft compelling content and customer stories.

Demonstrate hands-on experience executing multi-channel campaigns (email, webinars, events, digital) with dynamic coordination.

Show proficiency in using CRM and marketing automation platforms (Salesforce, HubSpot, Marketo, etc.) to track engagement and campaign performance.

Apply an analytical and persuasive mindset to report on program impact and Return on Investment.

Collaborate effectively with Marketing, Customer Success, and Product teams in a fast-paced environment.

Salary Range or On Target Earnings:

Minimum:

$76,800.00

Maximum:

$186,200.00

In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.

Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.

We also have a location based compensation structure; there may be a different range for candidates in this and other locations

At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!

Anticipated Position Close Date:

09/09/25

Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn (https://careers.zoom.us/benefits) for more information.

About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We're problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.

Our Commitment?

At Zoom, we believe great work happens when people feel supported and empowered. We're committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know-we're here to support you at every step.

If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form (https://form.asana.com/?k=OIuqpO5Tv9XQTWp1bNYd8w&d=1127274756253361) and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

LI-Remote

Zoom

Go to Apply

Share this job

Similar Jobs

Regional Sales Manager - New Logo

EBSCO Information Services • Salt Lake City, UT • 2h ago

Management & Administrative

EBSCO Information Services (EBSCO) delivers a fully optimized research experience, seamlessly integrated with a powerful discovery platform to support the information needs and maximize the research experience of our end...

2h ago

Go to Apply

Rental Sales Management Trainee

Ryder System • Salt Lake City, UT • 2h ago

Management & Administrative

Job Seekers can review the Job Applicant Privacy Policy by clicking here ( http://ryder.com/job-applicant-privacy-policy ) . Job Description : START ON A CAREER PATH THAT HAS A FUTURE At Ryder, our most important competi...

2h ago

Go to Apply

Sr Sales Enablement Program Manager

WM • Salt Lake City, UT • 3h ago

Management & Administrative

Waste Management (WM), a Fortune 250 company, is the leading provider of comprehensive waste and environmental services in North America. We are strongly committed to a foundation of operating excellence, professionalism...

3h ago

Go to Apply

Manager, Coding Operations

Datavant • Salt Lake City, UT • 18h ago

Management & Administrative

Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is power...

18h ago

Go to Apply

Manager, People Systems

Savage • Midvale, UT • 20h ago

Management & Administrative

Come work with us! Savage has been designated by USA Today as a Top Workplace and also received recognition as a Military Friendly Employer and a Top Company for Women to Work For in Transportation. Military Veterans and...

20h ago

Go to Apply

Program Manager, Supply Chain Transformation

Western Digital • Salt Lake City, UT • 21h ago

Management & Administrative

Company Description At Western Digital, our vision is to power global innovation and push the boundaries of technology to make what you thought was once impossible, possible. At our core, Western Digital is a company of...

21h ago

Go to Apply

Customer Service Account Specialist

System One • Murray, UT • 21h ago

Management & Administrative

Job Name: Customer Service Account Specialist Location: Murray, UT Contractor Work Model: Hybrid - Tues -Thurs in office (M, F remote) Pay Range: $25.00 - $30.00/hr Type: Contract, Potential for extension or conversion t...

21h ago

Go to Apply

Manager, Asset Controls & Systems

The Hertz Corporation • Salt Lake City, UT • 22h ago

Management & Administrative

A Day in the Life: As the Manager of Asset Controls and Systems, you will lead the strategic oversight and continuous improvement of enterprise asset management platforms. We're looking for a forward-thinking leader who...

22h ago

Go to Apply

Home Improvement Financing Customer Outreach Specialist

Regions Bank • Salt Lake City, UT • 22h ago

Management & Administrative

Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place...

22h ago

Go to Apply

Regional Sales Manager

Cornerstone onDemand • Salt Lake City, UT • 1d ago

Management & Administrative

Cornerstone OnDemand is looking for a dynamic, results-driven Sales professional who thrives in a fast-paced, innovative, and technology-focused environment. We value individuals who are self-motivated, eager to learn, a...

1d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.