Community Relations Manager

First Horizon Bank • Raleigh, NC • 1d ago

Description

Location: On site in Charlotte, NC or Raleigh, NC.

Summary:

The role of the Community Relations team is to develop strategies and lead efforts that help create and maintain a positive reputation with the company's stakeholders and position the company as a regional banking leader within the industry and the markets it serves.

At First Horizon, Community Relations helps achieve corporate objectives at the market level by creating and executing plans that support and promote the brand, maintain and develop client relationships, and make a positive impact in our communities.

This role works closely with regional and market leadership to:

Develop and support a market strategy that drives client growth and revenue

Support banking teams in order to develop and sustain client relationships

Operationalize brand at the ground level

Position the company as a leader in the community

Integrate corporate communications and marketing strategies within regions

Promote attraction and retention of talent

Provide market level feedback to corporate communications and marketing partners

These objectives are achieved through:

Creating and executing market level differentiating events and client experiences to build relationships with clients and centers of influence

Working with marketing to execute on large and/or targeted events in the markets

Developing and executing a community investment strategy that aligns with corporate guidelines and addresses the pressing needs of each community. Including budget management, acting as primary relationship owner of nonprofit and civic organizations, and providing ROI

Serving as a Liaison to CRA to help define and achieve market level CRA goals and objectives

Managing local media relations and pursuing earned media opportunities

Handling local advertising needs with approval from marketing

Representing the company at meetings and events

Fostering associate engagement in the community and in the workplace

Providing the social media team local content that promotes community investments/partnerships, client events/experiences, strategic partnerships, volunteerism and talent

Qualifications:

A minimum of 5 years experience experience in community relations, public relations, or a related field.

Proven ability to develop and execute community investment strategies, plan and manage events, collaborate with senior leaders and CRA liaisons, and support both client engagement and associate involvement.

Exceptional written and verbal communication skills to interface effectively with internal and external audiences

Self-motivated and team oriented

Committed to high-quality work product

Discretion to manage highly confidential information

Ability to work efficiently with a high level of attention to detail

Excellent time-management, organizational and problem-solving skills

Must be able to work independently with limited supervision and be able to respond effectively to competing priorities

Advanced knowledge of MS Office

4-year degree in public relations/marketing/communications preferred

About Us

First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com (https://urldefense.com/v3/\_https:/www.firsthorizon.com/\\;!!Cz2fjcuE!hpq9hPnrucZCPIAVPojVESItIq-FPzhurNdCrQ3JE8Rkx3gMd70nIk6\kmPxl66_oJCEsXs0gNunPowMAMHCmBYPOtUxUGI$) .

Benefit Highlights

Medical with wellness incentives, dental, and vision

HSA with company match

Maternity and parental leave

Tuition reimbursement

Mentor program

401(k) with 6% match

More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits

Facebook (https://www.facebook.com/FirstHorizonBank)

X formerly Twitter

LinkedIn (http://www.linkedin.com/company/first-horizon-bank)

Instagram

YouTube (https://www.youtube.com/channel/UCEVs5OMj-b0H9Dr5Q209_-Q)

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.

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