Hospitality Marketing Manager, Go-To-Market

Vail Resorts • Pennsylvania, Pennsylvania • 2d ago

Our mission is to create the Experience of a Lifetime for our employees, so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate the most renowned destination resorts in the world as well as regional and local ski areas outside major cities, and connect them all through one unrivaled network. We are looking for ambitious leaders, innovators and creators to join our talented team. If you're ready to pursue your fullest potential, we want to get to know you!

Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).

Job Summary:

The Hospitality Marketing team is responsible for driving Go-To-Market strategy and execution for Vail Resorts' Lodging portfolio. The Marketing Manager of Hospitality will be responsible for driving campaign strategy and optimizations and working cross-functionally with partners (internal & external). The ideal candidate has omni-channel marketing experience, is an excellent communicator, a creative and critical thinker, has experience leveraging data to drive results, and enjoys working in a very fast-paced environment. This is both a strategic and tactical role.

Job Specifications:

Starting Wage: $76,841.70 - $90,176.50 + annual bonus

Employment Type: Year Round

Shift Type: Full Time hours available

Minimum Age: At least 18 years of age

Housing Availability: No

Job Responsibilities:

Partner cross-functionally to plan and execute hospitality promotions and marketing campaigns across paid and owned channels.

Develop, maintain and optimize content and creative assets for lodging properties and brands across web, paid media, email and other channels.

Lead project management across multiple workstreams prioritizing business-critical projects

Leverage data-driven insights by partnering with Analytics, Revenue Management and other stakeholders to develop reporting, optimize promotional offers, design tests, and track performance.

Drive the hospitality content strategy and coordinate photoshoots, communicate with photographers and lodging stakeholders, and manage photo/video assets.

Manage the hospitality marketing budget and purchase order tracking to ensure alignment with forecasts.

Job Requirements:

Four-year college degree or equivalent experience required. Emphasis in marketing, business and/or communications is preferred.

3+ years of marketing work experience. Hospitality / Travel experience a plus.

1+ years direct supervisory experience.

Word, Excel, and PowerPoint; Google and/or Adobe Analytics experience a plus.

Excellent English language and writing skills.

High degree of organization, attention to details and level of professional conduct.

Confident, collaborative leader who is able to function optimally in a matrixed environment by leading through influence; works independently, takes the initiative and has the desire to achieve.

Copywriting and photography experience is preferred

The expected Total Compensation for this role is $76,841.70 - $90,176.50 + annual bonus. Individual compensation decisions are based on a variety of factors.

Job Benefits

Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons

MORE employee discounts on lodging, food, gear, and mountain shuttles

401(k) Retirement Plan

Employee Assistance Program

Excellent training and professional development

Full Time roles are eligible for the above, plus:

Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)

Free ski passes for dependents

Critical Illness and Accident plans

Employees can work remotely from British Columbia, Washington D.C., and the 16 U.S. states* in which we currently operate. This includes: California, Colorado, Indiana, Michigan, Minnesota, Missouri, New Hampshire, New York, Nevada, Ohio, Pennsylvania, Utah, Vermont, Washington State, Wisconsin, and Wyoming.

Please note that the ability to work in person or off-site, and the particulars related to such work, are subject to change at any time; and, accordingly, the Company reserves the right to change its policies and/or require in-person/in-office work or off-site work at any time in its sole discretion.

In completing this application, and when submitting related documentation, applicants may redact information that identifies their age, date of birth, and/or dates of attendance at or graduation from an educational institution.

We follow all federal, state, and local laws including restrictions on child/minor labor. Minors hired into this position will not be asked or permitted to engage in any activities restricted to adult workers.

Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.

Requisition ID 510978

Reference Date: 08/24/2025

Job Code Function: Marketing

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