Experiential Marketing Manager, Global Experiences

Meta • Burlingame, CA • 19h ago

Summary:

We're seeking an established experiential marketer to join our Global Experiential + Industry Marketing team, focusing on leading, developing and executing immersive physical and digital brand experiences across consumer and retail programs. As an Experiential Marketing Manager on the Global Experiences team you lead strategy and execution supporting Meta's priorities and product launches with a demonstrated understanding of established and emerging technologies across retail. This innovative thinker will deliver experiences that break through the noise and showcase our brand, products and their ability to connect people in meaningful ways.

Required Skills:

Experiential Marketing Manager, Global Experiences Responsibilities:

Own and develop experiential marketing strategies for retail, global events and activations. Able to deliver against key performance indicators with measurable results

Lead and drive highly nuanced cross-functional projects and experiences

Leadership, both strategic and tactical, with the ability to give clear direction, take frank feedback and enjoy the rapid pace of the business

Partnerships and relationships with production agencies, creative agencies and industry to bring strategic concepts to life

Drive a 360-degree experiential marketing strategy for our retail presence aligning with Meta's goals

Work with Decision Science team to define and report measurement metrics

Oversees marketing, events and retail budget while with close collaboration with finance and planning partners

Lead long range planning, identify new opportunities, select and manage partners, vendors, contractors and other resources to achieve business objectives while delivering on budget

Position includes frequent travel

Minimum Qualifications:

7+ years of marketing experience, with a focus on experiential marketing and events

Experience in fostering cross-functional working relationships in an organization to drive impact and influence change

Demonstrated expertise in developing and producing innovative hybrid, multi-channel experiences

Demonstrated network of agency, partner, and vendor relationships

Direct experience managing B2B and B2C experiential programs

Background and experience in retail

Established experience executing against a strategy and leading best in class programs

Complex problem solving and the ability to align and drive cross functional teams against goals and objectives

Experience with executive leadership presence and able to interface with all levels across communications and presentations

Preferred Qualifications:

Experience in AI, tech, marketing technology, or media industry

Experience in retail, brand marketing, experiential marketing, creative technology

Public Compensation:

$122,000/year to $176,000/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereo@types, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.

Go to Apply

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