The Field Marketing Manager functions as a strategic and tactical marketing partner for our company managed and franchised estate of hotels. The manager serves as the primary contact for on-property marketing teams and will design and manage customized annual strategic marketing plans for each property focused on driving revenue and meeting the business objectives of the individual properties. Additional responsibilities include planning and managing hotel marketing budgets, developing and presenting hotel-level performance insights, educating hotel leaders, and leading regular meetings with on-property marketing teams.?
?Your day to day??
Serve as primary point of contact for on-property General Managers, Directors of Sales & Marketing, Digital Marketing teams?
Create and execute customized annual strategic and tactical marketing plans for each property focused on driving incremental, profitable revenue and meet the business needs of the individual properties??
Develop hotel-level performance insights and lead regular meetings with on-property marketing team to report on results? and develop strategy?
Document all interactions with hotels, i.e., planning meetings, presentations, review of results??
Collaborate with internal IHG Marketing, Commercial, Sales, Revenue Management, Operations teams to provide a holistic support approach for hotels?
?What we need from you??
Bachelor's or master's degree in marketing with a focus in digital marketing, or an equivalent combination of education and work-related experience?
7-8 years of experience in digital marketing?
Desire to participate in ad hoc projects to help grow and develop existing skillset and providing additional value to our hotels?
Excellent communication, project management, and stakeholder management skills?
Ability to thrive in a fast-paced, dynamic environment and to manage multiple priorities simultaneously?
The ideal candidate will have hotel marketing experience, on- or above-property, especially with branded Field Marketing programs. ?
Location -This role is remote if you reside outside of the Metro Atlanta area. If you reside in the Metro Atlanta area our hybrid work structure is an expectation of three (3) days a week in?office. ?This expectation may be adjusted to evolve with the changing needs of the business.??
The salary range for this role is $58,844 to $ 100,000. This role is also eligible for bonus pay. ?We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.?
At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You'll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there's Room for You at IHG.
Over recent years, we've transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.
We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That's why here at IHG, we give our colleagues flexibility and balance - working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that's why leaders work with teams to determine how and when they collaborate.
We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.
Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
Important information :
The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee's pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
If you require reasonable accommodation during the application process, please click here .
IHG does not accept applications, inquiries, or unsolicited CVs/resumes from staffing or recruiting agencies. Please click here for our agency policy.
If you are a resident of or applying to a job opening in the State of Washington, please click here to read about applicable benefits.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
