Product Marketing Manager

Robert Half • Huntington Beach, CA • 22h ago

Description

Robert Half is hiring a Product Manager for a full-time opportunity with our client in the hospitality/food space. This is a hands-on role, strategically leading the development, execution, and management of global product line initiatives while supporting new product innovation. This individual drives critical, high-impact projects within a dynamic, fast-moving, and collaborative cross-functional environment to achieve company goals.

Key Responsibilities:

Create and implement Product Marketing Plans and positioning strategies to drive new product introductions, product enhancements, marketing campaigns, and trade show initiatives. Manage the full product lifecycle from inception to phase-out.

Champion cross-functional coordination among sales, marketing, product development, engineering, supply chain, quality, accounting, and logistics teams to achieve successful product launches and business growth objectives.

Serve as the product expert and advocate for the customer, acting as the primary representative for segment-specific trade associations and industry organizations; attend trade shows and stay informed on industry and product trends.

Oversee strategic planning and project management efforts, including ownership of financial budgeting for assigned products and segments.

Conduct comprehensive market research and competitive analysis to identify trends, customer needs, and competitor activities. Collaborate with sales and product development to define product requirements and ensure alignment across teams. Manage customer selection and testing protocols.

Evaluate new and existing products to maximize sales potential and market share. Track brand performance, product competitiveness, and operator trends to refine market strategies.

Design and deliver training programs for internal teams, customers, and sales staff via in-person sessions, webinars, and online learning platforms for both new product launches and existing product lines.

Collaborate proactively with cross-functional team members to achieve project and organizational objectives.

Adhere to all workplace safety standards, utilize PPE as required, attend safety meetings, and report hazards or unsafe conditions.

Demonstrate strong teamwork skills, providing and accepting constructive feedback, and maintaining respectful interactions.

Own and be accountable for personal work performance, problem-solving, and consistent communication on project status.

Uphold departmental quality standards and escalate issues or concerns to management when necessary.

Embody and demonstrate the company's core values of Safety, Quality, Respect, and Service in daily activities.

Support and contribute to the achievement of department key performance indicators, individually and as part of a team.

Requirements

Bachelor's degree with a minimum of 6 years of Product Management experience, including at least 2 years in a leadership role.

Proven project management and organizational abilities; must demonstrate ownership and resilience in navigating challenges.

Excellent written and verbal communication skills, with proficiency in technical writing.

Capable of managing high workloads and shifting priorities while solving practical problems involving multiple variables.

Strong presentation skills with the ability to engage both small and large audiences with energy, passion, and persuasion.

Skilled in developing, managing, and maintaining budgets.

Strong analytical thinking and forecasting capabilities.

Willingness to give and receive constructive feedback.

Proficient in computer applications, especially Power BI.

Ability and willingness to travel overnight as required.

*hospitality or experience in food/beverage industry preferred

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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