Back to Jobs search

Sr. Manager, ISG Marketing

Lenovo • Morrisville, NC • 1d ago

General Information

Req #

WD00081947

Career area:

Marketing

Country/Region:

United States of America

State:

North Carolina

City:

Morrisville

Date:

Friday, April 25, 2025

Working time:

Full-time

Additional Locations :

United States of America - North Carolina - Morrisville

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers.

Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world's largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo's continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).

This transformation together with Lenovo's world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) .

Description and Requirements

Position Summary:

We are looking for a dynamic and results-driven Marketing Manager to lead demand generation efforts for our Data Center Solutions portfolio . This role will be critical in shaping and executing marketing strategies that drive pipeline growth, accelerate sales, and increase market share for Lenovo's infrastructure solutions-including servers, storage, and networking products.

You will work closely with product marketing, sales, digital, and partner teams to design and implement multi-channel campaigns that engage enterprise customers and key buying personas throughout the customer journey.

Key Responsibilities:

Own the development and execution of integrated demand generation campaigns targeting enterprise and mid-market customers

Design and implement go-to-market plans for new product launches, aligned with Lenovo's data center portfolio priorities (e.g., ThinkSystem, ThinkAgile, TruScale)

Collaborate with sales and business unit leads to align campaigns with revenue goals and field needs

Partner with digital and content teams to build engaging assets, nurture tracks, and landing experiences tailored for buyer personas

Utilize marketing automation and CRM tools to build, manage, and optimize campaigns and lead flows

Measure performance of campaigns and adjust strategies to continuously improve ROI, pipeline impact, and conversion rates

Coordinate with corporate marketing teams to tailor global campaigns and messaging for local execution

Work with strategic partners (e.g., Intel, Microsoft, NVIDIA, AMD) on co-marketing and joint demand generation initiatives

Required Qualifications:

5+ years of B2B marketing experience, with a focus on demand generation, campaign management, or product marketing

Proven experience marketing enterprise IT solutions (servers, storage, cloud infrastructure, or networking)

Strong understanding of the data center ecosystem, trends, and buyer journey

Hands-on experience with marketing automation platforms (e.g., Marketo, Eloqua) and CRM systems (e.g., Salesforce)

Analytical mindset and experience with reporting on campaign performance and pipeline contribution

Excellent communication and project management skills

Preferred Qualifications:

Experience working within or marketing to IT decision-makers in enterprise environments

Familiarity with channel and partner marketing

Comfortable working in a fast-paced, matrixed global organization

Bachelor's degree in Marketing, Business, Communications, or related field (MBA is a plus)

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.

Additional Locations :

United States of America - North Carolina - Morrisville

United States of America

United States of America - North Carolina

Novo Nordisk • Durham, NC • 16h ago

Management & Administrative

About the Department For more than 100 years, Novo Nordisk has been tackling the unmet medical needs of people living with serious chronic diseases, such as diabetes & obesity. Being part of Novo Nordisk allows ou...

16h ago

Go to Apply

MANAGER TRAINEE

AutoZone, Inc. • Cary, NC • 17h ago

Management & Administrative

17h ago

Go to Apply

Senior Manager Global Wellbeing

Labcorp • Durham, NC • 17h ago

Management & Administrative

The Sr. Manager Global Wellbeing is responsible for developing and executing Labcorp's wellbeing strategy, ensuring effective communication and education of wellbeing programs to employees. Duties and Responsibilities...

17h ago

Go to Apply

Sr. Manager, NA Channel Marketing

Lenovo • Morrisville, NC • 1d ago

Management & Administrative

Sr. Manager, NA Channel Marketing General Information Req # WD00081535 Career area: Marketing Country/Region: United States of America State: North Carolina City: Morrisville Date: Friday, Apri...

1d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.