Global Healthcare Industry Marketing Lead

Zoom • Harrisburg, PA • 3w ago

What you can expect

Zoom is looking for a healthcare marketing leader to define and execute the strategic go-to-market direction for Zoom's healthcare product offerings. The ideal candidate has a blend of strategic mindset, technology expertise and healthcare industry experience. You understand the direction of healthcare and can use this insight to shape Zoom's healthcare vision and future direction.

About the Team

In this role, you will be part of a talented product and marketing team that is spearheading Zoom's focus on vertical industry solutions including healthcare. The ability to work closely with sales, product development and other marketing groups to define comprehensive strategies. This includes creating compelling content and position Zoom as the technology partner of choice for healthcare organizations worldwide will be key to this role's success.

Responsibilities

Act as Zoom's healthcare subject matter expert, leading cross-functional go-to-market strategies to introduce new products, features, and capabilities for the healthcare industry.

Validate healthcare-specific use cases, create competitive differentiation, and support product launches with key narratives to drive awareness and adoption.

Collaborate with product management, sales teams, and partners to address industry-specific needs, certifications, regulatory requirements, and integration opportunities.

Develop healthcare use cases, pricing, and naming strategies, and partner with application developers to expand cross-platform solutions and go-to-market strategies.

Create core content (messaging, videos, presentations, white papers, etc.) and work with sales enablement to develop healthcare-specific training plans.

Partner with marketing teams, participate in customer meetings, and attend industry events to evangelize Zoom's healthcare solutions and support revenue growth.

What we're looking for

Have professional experience (10+) in sales and/or marketing roles focused on the healthcare industry (healthcare clinical experience is advantageous)

Have working knowledge of video conferencing, phone, chat, contact center and other Zoom products

Have solid understanding of grant programs, healthcare contracts and healthcare partnerships

Have excellent communications skills - written and verbal

Experience using quantifiable metrics to measure performance

Think globally and consider international requirements

Salary Range or On Target Earnings:

Minimum:

Maximum:

In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.

Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.

We also have a location based compensation structure; there may be a different range for candidates in this and other locations

At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!

Anticipated Position Close Date:

04/11/25

Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn (https://careers.zoom.us/benefits) for more information.

About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We're problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Here, you'll work across teams to deliver impactful projects that are changing the way people communicate and enjoy opportunities to advance your career in a diverse, inclusive environment.

Our Commitment?We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines.

We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form (https://form.asana.com/?k=OIuqpO5Tv9XQTWp1bNYd8w&d=1127274756253361) and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

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