Markets: Williston Dickinson Sidney Glendive Miles City Forsyth

Position Overview

The Regional Sales Manager (RSM) leads local and regional advertising revenue across a group of rural radio stations. This hands-on leadership role blends active selling, team development, and community engagement. The RSM positions radio as a trusted regional voice and long-term marketing partner for rural businesses.

Key Responsibilities

Drive advertising revenue growth across multiple rural markets

Develop new business and expand regional advertiser relationships

Personally manage key, legacy, and regional accounts

Lead, coach, and support local sales teams

Establish consistent sales expectations, accountability, and best practices

Represent the stations at community events, sports, and regional activities

Sell integrated advertising solutions including:

On-air radio

Digital and streaming audio

Sports sponsorships

Event and community promotions

Ideal Candidate

Experience in radio, media, or advertising sales

Sales management or multi-market leadership experience preferred

Strong understanding of rural markets and small-business needs

Proven relationship-builder with high integrity and credibility

Organized, self-motivated, and comfortable wearing multiple hats

Willing to travel within the region and remain highly visible

What Success Looks Like

Consistent revenue growth across all markets

High advertiser retention and repeat business

Motivated, supported, and accountable sales teams

Strong station presence and goodwill in the region

Work Environment

Primarily field-based with office support

Flexible schedule, including occasional evenings and weekends

High-visibility leadership role with meaningful community impact

Contact / Apply

Paul Sturlaugson General Manager Phone: 406-377-3377 Email: paul@kxgn.com

P&A Media, LLC

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