Marketing Manager, Multi-Family

Job Details

Job Location

Corporate Office - Farmington Hills - Farmington Hills, MI

Position Type

Full Time

Travel Percentage

Up to 25%

Job Category

Marketing

Description

We are seeking a strategic and dynamic Marketing Manager to drive business to our over 16,500 apartment homes throughout the US, increasing revenue and expanding the reach of our Multi-Family division!

Responsibilities include, but are not limited to:

Assist with developing comprehensive marketing plans for each community.

Recommend programs including target marketing, marketing automation, digital and social media to drive qualified traffic.

Create engaging marketing campaigns using both digital and traditional marketing tools.

Assist in developing and implementing outreach and corporate marketing programs.

Guide on-site teams in developing collateral marketing material.

Develop marketing budget for each community in collaboration with operations team and clients.

Plan and lead marketing training workshops for on-site teams.

Review the competition in select markets to determine strengths and weaknesses.

Present results of marketing efforts on a regular and routine basis to operations and corporate marketing team.

Troubleshoot problem or under-performing communities

Provide performance reviews of on-site teams as to sales techniques and skills.

Work with operations team to develop new business development strategies within markets.

Collaborate with corporate Director of Marketing to ensure corporate branding and message are consistent with community standards.

Stay up-to-date on industry trends and best practices.

Collaborate with on-site teams and the corporate marketing team to design customized strategies for revenue growth.

Digital Marketing Responsibilities:

Oversee community websites for content and optimization.

Coordinate social media response program for each community.

Coordinate all internet advertising contracts.

Monitor internet listings to ensure compliance with brand standards.

Provide metrics on success.

Educate communities on brand web sites and internet advertising.

Ensure electronic collateral marketing material is up to date.

Qualifications:

Bachelor's degree in marketing or a relevant field, preferred

3 or more years of experience in a related marketing role

Excellent communication and presentation skills. Must possess strong leadership skills, be organized, adaptable, collaborative, motivated, and positive.

Must bring outside the box creativity to new challenges.

Proficient in MS Office and working knowledge of other marketing software tools.

Self-starter with hands-on approach.

Willing to travel.

Must be Customer Service oriented.

Property management experience a plus.

Friedman Real Estate is an Equal Opportunity Employer. Applicants are considered regardless of race, color, religion, creed, sex, pregnancy, family responsibility, national origin or ancestry, citizenship, marital status, sexual orientation, transgender status, veteran's status, genetic information, or status as a qualified individual with a disability or any other protected characteristic in accordance with applicable law.

Qualifications

We are Friedman Real Estate____

As one of the largest privately held full-service commercial real estate organizations in the nation, Friedman Real Estate provides clients with a single point of contact for the full range of Advisory, Property Management, Multi-Family, Brokerage, Financial, and Construction services that it offers.

Friedman manages more than 200 commercial properties encompassing more than 18 million SF and more than 15,000 apartment homes throughout the United States. Friedman's brokerage team has over 600 current listings with more than $22.5 billion in closed transactions. As owners and managers of commercial property for over 35 years, Friedman understands what it takes to achieve results that maximize their clients' objectives

Recognized as one of Detroit Free Press's Top Workplaces Friedman Benefits?

We offer a wide range of benefits to our employees consisting of:

Blue Cross Blue Shield health insurance plans

Delta Dental

Vision

Pet Insurance

Company paid life insurance along with life insurance buyup

401(k) Match

Company paid Long Term Disability after 2 years of service

Friedman Perks

Continuing education reimbursement benefits

Referral bonuses for new employees and new business

Charitable activities that give back to our communities

Recognition program

Three tier PTO plan

Paid Parental Leave

Training seminars for leadership and professional development

Employee activities planned throughout the year: such as BBQ's, holiday parties, frozen yogurt, food trucks, happy hour, contests, and more!

Friedman Swag

Friedman Management Company

Latest Jobs

Marketing Manager, Multi-Family